BCM Cardiovascular

MSD; Lisboa; Hybrid; EUR 60,000 - 85,000; Full time

Benefits offered by this job

Hybrid work arrangement

Job summary

MSD in Lisboa is seeking a Brand & Customer Manager (BCM) to lead the local launch of a cardiovascular medicine. You will shape the brand strategy, translate insights into actionable launch plans, and drive cross-functional execution to maximize impact.

The role requires strong strategic thinking, stakeholder engagement, and collaboration across teams, with a focus on delivering measurable results in a hybrid work environment.

Qualifications

• University degree in Pharmaceutical Sciences or related health discipline.
• Minimum 2 years of experience in Pharma and Biotech
• English language skills at medium to high level

Responsibilities

• Shape local brand strategy and customer segmentation.
• Translate customer insights into clear, actionable launch plans.
• Support forecasting, planning, and investment decisions.
• Drive implementation of the marketing strategy across channels.
• Lead content development and adaptation for multiple platforms.
• Partner with cross-functional teams to maximise launch impact.
• Engage with HCPs, Scientific Leaders, and stakeholders to build awareness and adoption.
• Track performance and adjust plans with a results-oriented mindset.

Skills

Strategic thinking

Analytical skills

Project management

Communication

Presentation

Team player

Learning ability

Cardiovascular marketing

Education

Pharmaceutical sciences degree

Job description

Job Description

We are opening a unique opportunity to join Our Company as Brand & Customer Manager (BCM) for the launch of our innovative new medicine in Cardiovascular disease.

This is a high-impact role for someone who wants to shape a launch from the ground up , help define the local brand strategy, and contribute meaningfully to addressing the significant healthcare burden of cardiovascular disease, the leading cause of death worldwide and in Portugal.

What you will do

• Shape the local brand strategy and customer segmentation
• Translate customer insights into clear, actionable launch plans
• Support forecasting, planning, and investment decisions
• Drive implementation of the marketing strategy across channels
• Lead content development and adaptation for multiple platforms
• Partner closely with cross-functional teams to maximize launch impact
• Engage with HCPs, Scientific Leaders, and stakeholders to build awareness and adoption
• Track performance and adjust plans with a strong results-oriented mindset

What we are looking for

Required

• University degree in Pharmaceutical Sciences, another related Health discipline
• Minimum 2 years of experience in Pharma and Biotech
• English language skills at medium to high level

Preferred

• Experience in Cardiovascular marketing
• Medical/pharmaceutical knowledge; postgraduate qualification in Science or Management
• Promotion experience, including co-creating innovative solutions to meet customer needs and developing brand plans that support business objectives
• Experience in, or close collaboration with, sales organizations

Skills

• Strong strategic, analytical, and project management skills
• Excellent communication and presentation abilities
• A collaborative, high-integrity, and highly motivated team player
• Strong learning ability and a genuine passion for learning
• Cardiovascular or marketing experience is a plus

This is a rare career opportunity to help launch an innovative therapy in a critical therapeutic area, in a role with real scope to learn, grow, and make an impact.

If you are energized by innovation, strategy, execution, and cross-functional leadership , this could be your next big step at Our Company.

Required Skills:

Brand Planning, Brand Strategy, Business Decisions, Business Marketing, Creative Campaign Development, Presentation Delivery, Product Management Strategy, Product Rollouts, Sales Support, Strategic Planning

Preferred Skills:

*A job posting is effective until 11:59:59PM on the day BEFORE the job posting end date. Please ensure you apply to a job posting no later than the day BEFORE the job posting end date.

Employee Status:

Regular

Relocation:

VISA Sponsorship:

Travel Requirements:

Flexible Work Arrangements:

Hybrid

Shift:

Valid Driving License:

Hazardous Material(s):

Job Posting End Date:

10/13/2026