Cardiovascular Brand & Launch Lead

Merck Sharp & Dohme Corp; Lisboa; On-site; EUR 60,000 - 90,000; Full time

Job summary

Merck Sharp & Dohme Corp in Lisbon is seeking a Brand & Customer Manager (BCM) to lead the launch of our innovative cardiovascular medicine. This high-impact role lets you shape the local brand strategy, translate customer insights into actionable launch plans, and collaborate with cross-functional teams.

English proficiency required; experience in pharma marketing preferred. You will drive content across channels, engage with healthcare professionals, and track results to maximise impact and

Qualifications

• University degree in Pharmaceutical Sciences or related health field.
• Minimum 2 years of experience in Pharma and Biotech.
• English language skills at medium to high level.

Responsibilities

• Shape the local brand strategy and customer segmentation.
• Translate insights into clear, actionable launch plans.
• Support forecasting, planning, and investment decisions.
• Drive implementation of the marketing strategy across channels.
• Lead content development and adaptation for multiple platforms.
• Partner with cross-functional teams to maximise launch impact.
• Engage with HCPs and stakeholders to build awareness and adoption.
• Track performance and adjust plans with a results-oriented mindset.

Skills

English proficiency

Strategic thinking

Communication skills

Education

Bachelor's degree in Pharmaceutical Sciences

Postgraduate qualification in Science or Management

Job description

Merck Sharp & Dohme Corp in Lisbon is seeking a Brand & Customer Manager (BCM) to lead the launch of our innovative cardiovascular medicine. This high-impact role lets you shape the local brand strategy, translate customer insights into actionable launch plans, and collaborate with cross-functional teams.

English proficiency required; experience in pharma marketing preferred. You will drive content across channels, engage with healthcare professionals, and track results to maximise impact and