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SEO Expert
Job summary
A digital marketing agency located in Pakistan seeks an experienced SEO Manager to lead and strategize all SEO initiatives. The role involves mentoring the SEO team, conducting performance analysis, and collaborating closely with web development and content teams to enhance online visibility. Candidates should have a strong understanding of SEO principles and proven experience in the digital marketing landscape.
Qualifications
- 2+ years of proven experience in SEO planning and strategy development.
- Proficiency in analyzing data from Google Search Console and Google Analytics.
- Strong understanding of technical SEO.
Responsibilities
- Develop and implement comprehensive SEO strategies.
- Lead and mentor the SEO team.
- Analyze SEO performance and create actionable insights.
- Collaborate with web development teams for SEO best practices.
Skills
Tools
Based in Washington US, Hybrid Mediaworks is a custom web design and development services company, delivering industry‑specific customized website solutions to businesses. Our clients range from start‑ups to established enterprises and we are committed to helping businesses communicate their brand story through their online presence. Our regional office in Pakistan is located in Islamabad and we have a team of talented professionals who are passionate about delivering high quality work.
- Develop and implement comprehensive SEO strategies to improve organic search visibility and traffic
- Lead and mentor the SEO team, providing guidance and support to team members
- Analyze SEO performance using various tools (GSC, Analytics, etc.) and create actionable insights
- Collaborate with web development teams to ensure technical SEO best practices are implemented
- Work closely with content teams to optimize on‑page SEO elements and content strategy
- Stay updated on the latest SEO trends, algorithm updates, and industry best practices
- Conduct regular SEO audits and provide recommendations for improvement
- Develop and maintain SEO reporting dashboards using tools like Looker Studio
- Analyze user behavior and engagement metrics using tools like Microsoft Clarity
- Optimize customer journey and conversion funnels in collaboration with marketing teams
- Provide SEO training and education to other departments as needed
- Manage relationships with external SEO tools and service providers
- Contribute to the overall digital marketing strategy of the agency
- Ensure all SEO activities align with client goals and industry standards
- Participate in client meetings and presentations to communicate SEO strategies and results
- Strong SEO understanding with 2+ years of proven experience in planning and strategy development
- Proficiency in analyzing data from Google Search Console and Google Analytics
- Experience with additional tools such as Microsoft Clarity and Looker Studio (preferred)
- Solid technical SEO knowledge
- Comprehension of customer journey and marketing concepts, including marketing funnels
- Web development experience and knowledge of the software/web development industry
- Understanding of copywriting and content creation principles
- Up‑to‑date knowledge of US market trends and deep understanding of the US audience
* The salary benchmark is based on the target salaries of market leaders in their relevant sectors. It is intended to serve as a guide to help Premium Members assess open positions and to help in salary negotiations. The salary benchmark is not provided directly by the company, which could be significantly higher or lower.