APAC Talent Programs Lead - Employer Branding & Referrals

EPAM Systems Inc; Malaysia; Hybrid; MYR 180,000 - 300,000; Full time

Job summary

EPAM Systems Inc. is seeking a Talent Programs Lead to drive employer branding and recruitment marketing for tech talent across Asia-Pacific. You will own programs end to end—from idea and budget through launch and results—engaging engineers and tech communities across Vietnam, Malaysia, China, and wider APAC.

Build memorable campaigns using audience data and AI tools, while leading a regional team. The role focuses on growing EPAM's APAC referral channels (internal, external, affiliate) with

Qualifications

• Experience in Employer Branding and Recruitment Marketing.
• Proven ability to manage multi-channel campaigns.
• Strong knowledge of IT talent market in the APAC region.
• Budget ownership and measurement of results.
• Excellent English communication and storytelling skills.

Responsibilities

• Develop and execute employer branding and talent attraction programs aligned with regional/global goals.
• Own APAC referral programs (internal/external/affiliate) with incentive design and campaigns.
• Drive recruitment marketing campaigns across digital channels to boost brand awareness and candidate engagement.
• Partner with recruiters and sourcing teams to grow pipelines and improve candidate experience.
• Collaborate with Global and Regional Marketing teams to ensure brand consistency while localizing messages.

Skills

Employer Branding

Recruitment Marketing

Talent Attraction

Digital Marketing

AI tools familiarity

Stakeholder Management

English Communication

LinkedIn

AI content tools

Tools

LinkedIn

AI content tools

Job description

EPAM Systems Inc. is seeking a Talent Programs Lead to drive employer branding and recruitment marketing for tech talent across Asia-Pacific. You will own programs end to end—from idea and budget through launch and results—engaging engineers and tech communities across Vietnam, Malaysia, China, and wider APAC.

Build memorable campaigns using audience data and AI tools, while leading a regional team. The role focuses on growing EPAM's APAC referral channels (internal, external, affiliate) with