Remote Web Analytics & Tagging Lead

Atomic Hr; Xico; Remote; MXN 915,000 - 1,280,000; Full time

Benefits offered by this job

Remote role

Competitive compensation

High-visibility role

Measurement backbone

Team culture

Direct impact

Job summary

Atomic HR is seeking a Web Analyst to own tagging, tracking, and data integrity across client websites in a fast-growing marketing agency. You will deploy pixels via Google Tag Manager, configure GA4 events, and ensure privacy compliance for GDPR/CCPA across education and nonprofit partners.

You will collaborate with Web Services and Paid Media to ensure accurate measurement, while continuously improving data reliability and reporting quality in a distributed team.

Qualifications

• 3+ years of hands-on tracking or web analytics in marketing/agency.
• Experience with GTM containers, data layer, and server-side tagging.
• Experience planning deploying and troubleshooting conversion tracking across major ad platforms (Meta, Google Ads, TikTok, LinkedIn).
• Hands-on GA4 configuration, events, and DebugView.
• Proficiency in HTML, CSS selectors, and basic JavaScript for tag troubleshooting.

Responsibilities

• Own tag management & deployment across multi-client environments.
• Own conversion tracking & platform integration with ad networks and CAPI.
• Own QA, debugging & data integrity across client sites and platforms.
• Own data privacy compliance including GDPR/CCPA and consent management.
• Support documentation & cross-team enablement with tagging plans and checklists.

Skills

GTM containers

Tag management

Data layer

GA4 configuration

HTML/CSS/JS

Privacy compliance

Analytics storytelling

Tools

Google Tag Manager

GA4

Pixels & CAPI

GTM server-side

Job description

Atomic HR is seeking a Web Analyst to own tagging, tracking, and data integrity across client websites in a fast-growing marketing agency. You will deploy pixels via Google Tag Manager, configure GA4 events, and ensure privacy compliance for GDPR/CCPA across education and nonprofit partners.

You will collaborate with Web Services and Paid Media to ensure accurate measurement, while continuously improving data reliability and reporting quality in a distributed team.