Regional On-Premise Growth Leader

Red Bull

Región Centro

Sur place

MXN 600 000 - 1 000 000

Plein temps

Il y a 7 jours

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Résumé du poste

SmartRecruiters, Inc. seeks a Regional On Premise Manager based in Monterrey, Mexico with a relocation from Guadalajara.

You will lead Musketeers, drive the On Premise strategy, and optimize resources to meet the business plan while ensuring premium Red Bull activations across the region. You will train and coach the Musketeer team, build key relationships with regional partners, manage the budget, and implement marketing initiatives in collaboration with national counterparts, while living the

Qualifications

University – Bachelor’s degree preferred (business, marketing or similar).
Recommended 3-4 years sales experience with a strong track record of success.
Recommended 2-3 years of management experience (in the On Premise beverage industry is a plus).
Strong On Premise industry knowledge, contacts and experience in “the scene”.
Strong analytical, planning and financial skills.
Clear understanding of markets, sales & distribution, competitor activity, consumer behaviour in FMCG context.
Driver's License.
Fluent in written and spoken English.
Very high negotiation and communication skills.
Fully understands and embraces the musketeer profile.
Must be proficient in EDV (Word, Excel, Power Point, etc.).

Responsabilités

Assume and live the Red Bull OP Culture.
Be a brand ambassador in front the Musketeers and the On Premise network.
Monitoring image standards within the Musketeer team regarding the brand premium values of Red Bull.
Fluent communication with Musketeers and the National On Premise Manager.
Secure and optimize relations with all regional business units, especially Off Premise and Culture in the region.
Ensure availability, premium On Premise activation and High 5 execution at events.
Attendance on key 3rd party and Red Bull events.
Monitor customer incentives by profitability of invitations.
Plan and develop the regional area in the regional business plan.
Drive growth by implementing the national On Premise strategy.
Setup route planning for outlet coverage.
Build and maintain relationships with key On Premise partners.
Own the regional On Premise budget and reports.
Compile and report competitors activity.
Develop regional On Premise marketing strategy with National On Premise Marketing Manager.
Locate offset financial contribution with added value solutions to main accounts.
Set up regional training for Musketeer team.
Conduct training sessions and coach Musketeers in the field.