Gerente de E-commerce y Medios Sociales (Guadalajara)

Placements24; Región Centro; Hybrid; MXN 360,000 - 600,000; Full time

Benefits offered by this job

Competitive salary with bonuses

Health and wellness benefits

Hybrid work model

Professional development opportunities

Dynamic and creative work environment

Employee discounts

Job summary

Placements24 is seeking an experienced E-commerce and Social Media Manager to lead our online presence from Guadalajara in a hybrid role. You will drive online sales, optimize the customer journey, and build a dynamic online community across our digital platforms.

The ideal candidate combines data-driven insights with leadership to manage cross-functional teams. Responsibilities include managing e-commerce operations, developing sales strategies, and executing social media campaigns while

Qualifications

• Proven experience in managing e-commerce and social media marketing.
• Demonstrated success driving online sales and engagement.
• Strong understanding of e-commerce platforms and analytics tools.
• Excellent content creation and communication skills.
• Analytical mindset with data-driven decision making.
• Experience with SEO/SEM and email marketing.
• Ability to work well in a hybrid environment.
• Bachelor's degree in Marketing or related field.

Responsibilities

• Oversee all aspects of the e-commerce platform, including product management and fulfillment.
• Develop strategies to increase online sales, conversion rates, and average order value.
• Manage social media campaigns to boost brand awareness and engagement.
• Create compelling content for product pages and posts.
• Monitor trends and engage with online community.
• Analyze performance metrics and provide actionable insights.
• Collaborate with marketing, sales, and IT to unify online strategy.

Skills

E-commerce management

Social media marketing

Shopify/Magento

Content creation

Analytics tools

SEO/SEM

Leadership

Hybrid work

Education

Bachelor's degree in Marketing

Tools

Google Analytics

SEO tools

Job description

About the Role

Our client is seeking a dynamic and experienced E-commerce and Social Media Manager to lead their online presence from Guadalajara. This hybrid role requires a strategic thinker who can seamlessly manage both the operational aspects of e-commerce and the engagement strategies for social media. You will be responsible for driving online sales, optimizing the customer journey, and building a strong, interactive community across our client's digital platforms. This position demands a deep understanding of e-commerce best practices, digital marketing trends, and social media dynamics. The ideal candidate is data-driven, results-oriented, and possesses excellent leadership and communication skills to manage cross-functional teams and drive online growth.

Key Responsibilities

• Oversee all aspects of the e-commerce platform, including product management, order fulfillment, and customer service.
• Develop and implement strategies to increase online sales, conversion rates, and average order value.
• Manage and execute social media marketing campaigns to enhance brand awareness and engagement.
• Create compelling content for e-commerce product pages and social media posts.
• Monitor social media trends and engage with the online community proactively.
• Analyze e-commerce and social media performance metrics, providing regular reports and insights.
• Optimize website user experience (UX) and customer journey for maximum conversion.
• Collaborate with marketing, sales, and IT teams to ensure a cohesive online strategy.
• Stay current with industry trends in e-commerce and social media marketing.

Requirements

• Proven experience in e-commerce management and social media marketing.
• Demonstrated success in driving online sales and growing social media engagement.
• Strong understanding of e-commerce platforms (e.g., Shopify, Magento) and social media analytics tools.
• Excellent content creation, copywriting, and communication skills.
• Analytical mindset with the ability to interpret data and make informed decisions.
• Experience with SEO, SEM, and email marketing strategies.
• Ability to work effectively in a hybrid environment.
• Bachelor's degree in Marketing, Business, or a related field.
• Leadership skills to manage teams and projects effectively.

Benefits

• Competitive salary with performance-based bonuses.
• Comprehensive health and wellness benefits.
• Hybrid work model offering flexibility.
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• Opportunities for professional development and skill enhancement.
• Dynamic and creative work environment.
• Employee discounts on products.