Estratega de Marketing Digital y E-commerce Remoto

Placements24; Acapulco; Híbrido; MXN 320.000 - 640.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Remote work

Growth opportunities

Descripción de la vacante

Placements24 is looking for an innovative and experienced Digital Marketing and E-commerce Strategist to join its fully remote team in Mexico. You will shape the online presence and growth of a leading e-commerce business by developing and implementing cutting-edge digital strategies to enhance customer acquisition, retention, and brand value in the digital space.

The role requires expertise in SEO, SEM, PPC, social media, content marketing, and analytics, with a track record of leading remote

Formación

• Demonstrated success in developing and executing digital marketing and e-commerce strategies, preferably in a remote setting.
• In-depth knowledge of SEO, SEM, PPC, social media marketing, content marketing, and email marketing.
• Experience with web analytics tools (e.g., Google Analytics) and marketing automation platforms.
• Excellent analytical skills and ability to translate data into strategic recommendations.

Responsabilidades

• Design and execute a robust digital marketing strategy aligned with e-commerce objectives.
• Oversee online advertising (SEM, social media, display) for ROI.
• Manage and optimize the e-commerce website for UX, conversion, and SEO.
• Develop content marketing to drive organic traffic and engagement.
• Analyze data from marketing channels to provide actionable insights.

Descripción del empleo

About the Role

Our client is looking for an innovative and experienced Estratega de Marketing Digital y E-commerce to join their fully remote team. This is a unique opportunity to shape the online presence and growth of a leading e-commerce business from anywhere in Mexico. You will be at the forefront of developing and implementing cutting‑edge digital strategies designed to enhance customer acquisition, retention, and overall brand value in the digital space. If you are passionate about the intersection of technology, marketing, and commerce, and thrive in a remote work environment, this role is for you.

Key Responsibilities

• Design and execute a robust digital marketing strategy that aligns with the company's e-commerce objectives.
• Oversee all aspects of online advertising, including SEM, social media advertising, and display campaigns, ensuring optimal performance and ROI.
• Manage and optimize the e-commerce website to improve user experience, conversion rates, and SEO.
• Develop and implement content marketing strategies to drive organic traffic and engage target audiences.
• Analyze complex datasets from various marketing channels, providing clear and actionable insights to stakeholders.
• Lead the social media strategy, fostering engagement and building a strong online community.
• Continuously monitor market trends, competitor activities, and emerging technologies to identify opportunities for innovation.
• Collaborate effectively with cross‑functional teams, including sales, product development, and customer service, in a virtual setting.
• Ensure brand consistency and messaging across all digital touchpoints.

Requirements

• Demonstrated success in developing and executing digital marketing and e-commerce strategies, preferably in a remote setting.
• In-depth knowledge of SEO, SEM, PPC, social media marketing, content marketing, and email marketing.
• Expertise in using web analytics tools (e.g., Google Analytics) and marketing automation platforms.
• Exceptional analytical skills with the ability to translate data into strategic recommendations.
• Strong understanding of e-commerce platforms and best practices.
• Excellent communication and interpersonal skills, with the ability to build rapport remotely.
• Self‑motivated, disciplined, and able to manage time effectively in a remote work environment.
• Bachelor's degree in Marketing, Digital Media, Business Administration, or a related field.
• Experience in team leadership or project management is a plus.

Benefits

This fully remote position offers a competitive salary, the flexibility to work from anywhere, opportunities for professional growth and skill development, and the chance to significantly impact a growing e-commerce business. You will be part of a forward‑thinking company that values innovation and employee well‑being. Join our client's collaborative virtual team and contribute to their digital success story, wherever you are based in Mexico.