Director of Admissions & Brand Growth

Carney, Sandoe & Associates; Ciudad de México; On-site; MXN 1,200,000 - 1,700,000; Full time

Job summary

Carney, Sandoe & Associates is partnering with Greengates School in Mexico City to recruit a Director of Admissions and Marketing with an immediate start date.

The role leads strategy for recruitment, branding, and stakeholder communication, combining data insights with a high-touch family experience. The appointee will coach a team, serve on the leadership team, and drive enrollment growth.

Qualifications

• Bachelor’s degree required; advanced degree preferred.
• 7+ years in admissions, brand-building, sales or marketing.
• Strong leadership and coaching abilities.
• Proven ability to manage budgets and projects.
• Data-driven decision making with ability to translate insights into action.
• Digital marketing and branding experience.

Responsibilities

• Lead strategy for student recruitment, brand positioning, and stakeholder communication.
• Oversee admissions data analytics, forecasting, and market insights.
• Coach and develop admissions, marketing, and communications teams.
• Manage budget with a hands-on, in-house execution approach.
• Collaborate with SLT to align school-wide initiatives and branding.

Skills

Leadership

Data-driven

Marketing strategy

Relationship building

Coaching & development

Communication

Budget management

Education

Bachelor’s degree

Advanced degree preferred

Tools

Salesforce

Dashboards

Job description

Carney, Sandoe & Associates is partnering with Greengates School in Mexico City to recruit a Director of Admissions and Marketing with an immediate start date.

The role leads strategy for recruitment, branding, and stakeholder communication, combining data insights with a high-touch family experience. The appointee will coach a team, serve on the leadership team, and drive enrollment growth.