Digital Marketing & Content Specialist (B2B SaaS)

Quloi, Inc.; Monterrey; On-site; MXN 36,000 - 48,000; Full time

Job summary

Quloi is seeking a proactive Digital Marketing & Content Specialist in Monterrey, Mexico to strengthen its digital presence and drive demand generation. You will own planning, creation, coordination, publishing and analysis of marketing content across digital channels, with a focus on LinkedIn and B2B SaaS audiences.

This hands-on role requires coordinating with designers, producing versatile content formats, and delivering measurable results through monthly reports.

Qualifications

• 2–4 years of experience in content or digital marketing, or related roles.
• Strong written and spoken English and Spanish.
• Experience creating content for B2B audiences and managing LinkedIn presence.
• Experience collaborating with designers and managing creative production.
• Basic understanding of digital marketing and demand generation; able to analyze performance data.
• Excellent organization and ability to manage multiple priorities independently.
• Highly proactive, detail-oriented, and accountable for deliverables.

Responsibilities

• Own the monthly content calendar and plan content two weeks ahead.
• Manage LinkedIn content strategy and publishing for B2B audience.
• Write copy for LinkedIn ads, landing pages, emails and other campaigns.
• Create and repurpose content in multiple formats (posts, blogs, whitepapers, ebooks, etc.).
• Prepare clear creative briefs and collaborate with designers.
• Track reach, engagement, traffic and deliver monthly performance reports.
• Support employer-branding content with HR.

Skills

Content marketing

Digital marketing

Social media

B2B marketing

English

Spanish

Project management

Attention to detail

Data analysis

Tools

CRM systems

Marketing automation

LinkedIn Ads

Job description

Quloi is a supply chain intelligence platform that connects buyers, suppliers and forwarders in one place, from purchase order to delivery, with AI that reads supplier communication and tells teams what to do next. We work with manufacturers across industries and are growing our team in Mexico.

The role

We are looking for a proactive, results-oriented Digital Marketing & Content Specialist to strengthen Quloi's digital presence and support our demand-generation initiatives. You will own the planning, creation, coordination, publishing and performance analysis of marketing content across digital channels, with a strong focus on LinkedIn and B2B SaaS audiences.

This is a hands-on role. You will not wait for a list of tasks: you will look at our marketing priorities and work out what content we should create, why, where it should be published, how it should look and how we will know it worked.

What you will do

• Own the monthly content calendar and plan content at least two weeks ahead, aligned with marketing priorities.
• Run Quloi's LinkedIn content strategy and publishing: B2B posts that build visibility, credibility and thought leadership.
• Write copy and content for LinkedIn Ads, landing pages, email campaigns and other demand-generation initiatives.
• Create and repurpose content in multiple formats: posts, articles and blogs, whitepapers and ebooks, one-pagers, newsletters and landing page copy.
• Prepare clear creative briefs (objective, audience, copy, format, channel, specs) and work with our designer on visual execution.
• Track reach, engagement, follower growth and website traffic from content; deliver a monthly performance report with clear recommendations.
• Support employer-branding content in partnership with HR.

What we are looking for

• 2-4 years of experience in content marketing, digital marketing, social media or a related role.
• Strong written and spoken English and Spanish.
• Experience creating content for B2B audiences and managing or contributing to a company LinkedIn presence.
• Experience working with designers and managing creative production.
• Basic understanding of digital marketing and demand generation; able to analyze content performance and turn data into recommendations.
• Strong organization and project management; able to manage several priorities independently.
• Highly proactive, detail-oriented and accountable for your deliverables.

Nice to have

• Experience in B2B SaaS, technology, logistics or supply chain.
• Experience with LinkedIn Ads or other paid campaigns, landing pages and conversion-focused content.
• Basic SEO knowledge; experience with CRM or marketing automation platforms.
• Familiarity with AI-powered content and marketing tools.
• Experience working with distributed, international teams.

How we will measure success

Consistent, on-time execution of the content calendar; stronger quality and consistency of our LinkedIn presence; growth in relevant engagement and audience; timely creative briefs; monthly reporting with insights; and a measurable contribution to lead generation.