Senior Growth & Performance Marketing Lead
Culligan spa
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Benefits offered by this job
Job summary
Culligan is seeking a Senior Performance Marketing Specialist to drive lead generation campaigns across Google Ads, Meta, and LinkedIn, while optimizing structure, targeting and bidding. You’ll support data tracking via GTM/GA4 and Salesforce, build Power BI reports, and collaborate with Brand Managers to align campaigns with global guidelines.
The role requires 4–6+ years in performance marketing, strong analytics, and English fluency; offers a permanent contract with a dynamic multinational
Qualifications
- 4–6+ years of experience in Performance Marketing / PPC / Lead Generation.
- Hands-on with Google Ads, Meta Ads and LinkedIn Ads; Salesforce and Power BI required.
- Strong analytical mindset; ability to translate data into insights.
- Fluent English and collaboration across Marketing, Sales and Global teams.
Responsibilities
- Execute and optimize lead generation campaigns across Google Ads, Meta and LinkedIn.
- Define campaign structure, targeting and bidding strategies.
- Monitor KPIs (CPL, MQLs, conversion rate) and optimize.
- Contribute to full-funnel activities from awareness to conversion.
- Collaborate with Brand Managers on creatives and objectives.
- Support landing page and campaign flow optimization for leads.
Skills
Tools
Job description
Culligan is seeking a Senior Performance Marketing Specialist to drive lead generation campaigns across Google Ads, Meta, and LinkedIn, while optimizing structure, targeting and bidding. You’ll support data tracking via GTM/GA4 and Salesforce, build Power BI reports, and collaborate with Brand Managers to align campaigns with global guidelines.
The role requires 4–6+ years in performance marketing, strong analytics, and English fluency; offers a permanent contract with a dynamic multinational
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