Senior Global UA Manager - AI Mobile Apps

Shanghai BSF Human Resources Co., Ltd; Milano; In loco; EUR 60.000 - 80.000; Tempo pieno

Descrizione del lavoro

A leading AI-driven mobile app company in Italy is seeking a User Acquisition Manager. This role involves managing user acquisition campaigns across various platforms, optimizing performance, and collaborating with cross-functional teams. The ideal candidate has extensive experience in digital marketing for mobile applications, particularly in user acquisition, and will play a key role in driving global growth.

Competenze

• 3+ years in digital marketing roles, with minimum 2 years in AI-driven mobile app user acquisition.
• Demonstrated success scaling UA campaigns across EU/US-focused global markets.
• Hands-on expertise in performance channels: Google UAC/search, Facebook app/web ads, TikTok app ads.

Mansioni

• Lead large-scale user acquisition campaigns across various ad networks.
• Optimize UA campaign performance including budget allocation and audience refinement.
• Define clear user acquisition strategies aligned with global growth objectives.

Conoscenze

Digital marketing

User acquisition

Performance marketing

Mobile attribution tools

Project management

Strumenti

Google Analytics

Firebase

AppsFlyer

Descrizione del lavoro

A leading AI-driven mobile app company in Italy is seeking a User Acquisition Manager. This role involves managing user acquisition campaigns across various platforms, optimizing performance, and collaborating with cross-functional teams. The ideal candidate has extensive experience in digital marketing for mobile applications, particularly in user acquisition, and will play a key role in driving global growth.