Senior Manager – Channel Sales (LV Switchgear)

People, Jobs, and News; Ahmedabad District; On-site; INR 3,500,000 - 6,000,000; Full time

Job summary

People, Jobs, and News in Ahmedabad district, Gujarat invites a seasoned Channel Sales leader to drive primary and secondary sales through distributors, dealers, and channel partners across the region.

The role reports to the National Sales Head, requires 8–12 years in channel sales, strong network in electrical trade, MBA preferred, willing to travel extensively, and proven ability to grow sales and mentor high-performing teams.

Qualifications

• 8-12 years of experience in Channel Sales within LV Switchgear, Electrical Products, Wiring Devices, MCB, RCCB, Distribution Boards, or related electrical industry.
• Strong experience in handling distributor, dealer, and channel partner networks.
• Proven track record of driving regional sales growth and market expansion.
• Experience in leading and managing high-performing sales teams.

Responsibilities

• Drive primary and secondary sales through distributors, dealers, and channel partners.
• Develop and execute channel sales strategies to achieve regional business objectives.
• Appoint, manage, and strengthen distributor and dealer networks across the assigned territory.
• Build strong relationships with electricians, contractors, consultants, retailers, and institutional customers.
• Lead, mentor, and monitor the performance of Area Sales Managers and Sales Officers.
• Ensure achievement of monthly, quarterly, and annual sales targets.
• Execute market development initiatives and brand-building activities.
• Analyse market trends, customer requirements, and competitor activities to identify business opportunities.
• Conduct regular business reviews and implement action plans for performance improvement.
• Ensure effective sales planning, forecasting, and reporting.

Skills

Channel Sales

Distributor Management

Leadership

Negotiation

Channel Management

Travel Willingness

Education

Graduate degree

MBA in Marketing

Job description

Key Responsibilities

• Drive primary and secondary sales through distributors, dealers, and channel partners.
• Develop and execute channel sales strategies to achieve regional business objectives.
• Appoint, manage, and strengthen distributor and dealer networks across the assigned territory.
• Build strong relationships with electricians, contractors, consultants, retailers, and institutional customers.
• Lead, mentor, and monitor the performance of Area Sales Managers and Sales Officers.
• Ensure achievement of monthly, quarterly, and annual sales targets.
• Execute market development initiatives and brand-building activities.
• Analyse market trends, customer requirements, and competitor activities to identify business opportunities.
• Conduct regular business reviews and implement action plans for performance improvement.
• Ensure effective sales planning, forecasting, and reporting.

Required Experience

• 8-12 years of experience in Channel Sales within the LV Switchgear, Electrical Products, Wiring Devices, MCB, RCCB, Distribution Boards, or related electrical industry.
• Strong experience in handling distributor, dealer, and channel partner networks.
• Proven track record of driving regional sales growth and market expansion.
• Experience in leading and managing high-performing sales teams.

Preferred Candidate Profile

• Strong network within the electrical trade ecosystem.
• Excellent communication, negotiation, and channel management skills.
• Experience managing Area Sales Managers, Territory Sales Officers, and distributor networks.
• Prior experience as a State Sales Head, Regional Sales Head, or in a similar leadership role is preferred.
• Strong analytical, business development, and leadership capabilities.
• Willingness to travel extensively across the assigned territory.

Educational Qualification

• Graduate in any discipline (Mandatory)
• MBA in Marketing or equivalent qualification (Preferred)

Age Criteria

• Maximum 49 Years

Reporting To

National Sales Head / Business Head

Skills: sales,business opportunities,channel partners,leadership