Paid Media Executive

LogicLoop, Inc.; Hyderabad; On-site; INR 350,000 - 520,000; Full time

Job summary

LogicLoop, Inc. is seeking a Performance Marketing professional in Hyderabad, India with at least 1 year of hands-on experience focusing on lead generation. You will plan and execute campaigns across Google Ads and Meta Ads Manager, manage budgets and bidding, and optimize for ROI.

Proficiency in analytics tools is essential for tracking CPL, CPA, CTR, ROAS, and conversions. The role requires expertise in Google Ads, Meta Ads Manager, Google Analytics, GTM, and related marketing tools, with a

Qualifications

• 1 year or more hands-on experience in Performance Marketing.
• Experience focusing on Lead Generation.
• Strong reporting and ROI optimization skills.

Responsibilities

• Plan and execute performance marketing campaigns across Google Ads and Meta Ads.
• Manage campaign budgets, targeting, bidding, and ad performance to maximize ROI.
• Track key metrics such as CPL, CPA, CTR, ROAS, and conversion rates, and share insights.

Skills

Campaign management

Budget management

Performance tracking

Lead generation

Tools

Google Ads

Meta Ads Manager

Google Analytics

GTM

Job description

Required Candidate profile

• Plan and execute performance marketing campaigns across Google Ads and Meta Ads.
• Manage campaign budgets, targeting, bidding, and ad performance to maximize ROI
• Track key metrics such as CPL, CPA, CTR, ROAS, and conversion rates, and share insights

Expertise in Google Ads, Meta Ads Manager, Google Analytics, GTM, and related marketing tools.

1 year of hands-on experience in Performance Marketing with a strong focus on Lead Generation.