Marketing Executive

Poojan Power Products; Rajkot; On-site; INR 320,000 - 420,000; Full time

Job summary

Poojan Power Products, a Rajkot-based distributor of electrical products, seeks a Marketing Executive for on-site duties. You will develop and execute marketing plans, coordinate promotions, and support brand positioning to drive growth.

Regular interaction with customers, panel builders, contractors, and internal teams is required to understand requirements and promote suitable solutions. The role focuses on market research, customer segmentation, creating marketing materials, and tracking

Qualifications

• Experience in marketing planning to develop campaigns.
• Ability to conduct market research and analyze trends.
• Strong communication with customers, vendors and internal teams.
• Sales support and lead follow-up activities.
• Experience in electrical products or B2B marketing preferred.
• On-site work in Saurastra and Kutch with MS Office proficiency.
• Diploma or degree in Marketing, Business, Engineering or related field.
• Analytical mindset, attention to detail, willingness to learn technical aspects.

Responsibilities

• Develop and execute marketing plans for electrical products and panel accessories.
• Coordinate promotions and support sales outreach.
• Conduct market research and identify customer segments.
• Prepare marketing materials and maintain product information across channels.
• Track marketing performance and manage inquiries.
• Build relationships with customers, panel builders, contractors and internal teams.

Skills

Market Planning

Market Research

Communication skills

Sales & basic Marketing

Electrical products experience

Education

Diploma/degree in Marketing, Business or Engineering

Tools

MS Office

Spreadsheets

Job description

Poojan Power Products is a trusted distributor of premium electrical products and panel accessories, serving the electrical, industrial, and infrastructure sectors since 2010. The company offers a comprehensive range of switchgear, cable glands, lugs and terminals, termination and jointing kits, wires and cables, panel accessories, cable management solutions, and wiring accessories from reputed brands. With a strong focus on quality, reliable supply, timely delivery, and responsive customer support, Poojan Power Products provides complete sourcing solutions to panel builders, electrical contractors, OEMs, industries, EPC companies, and electrical professionals. The team is committed to delivering the right products with dependable service and technical support, helping customers achieve efficient and reliable electrical installations.

Role Description

This is a full-time, on-site Marketing Executive role based in Rajkot. The Marketing Executive will support marketing and sales activities for electrical products and panel accessories, including developing and executing marketing plans, coordinating promotions, and assisting in brand positioning. Daily tasks include conducting market research, identifying customer segments, supporting sales outreach, preparing marketing materials, and maintaining product information across channels. The role involves regular interaction with customers, panel builders, contractors, and internal teams to understand requirements and promote suitable solutions. The Marketing Executive will also help track marketing performance, manage inquiries, and contribute to initiatives that strengthen customer relationships and drive business growth.

Qualifications

• Candidates should possess skills in Market Planning and Marketing to develop and implement effective campaigns and promotions.
• Candidates should possess skills in Market Research to analyze industry trends, customer needs, and competitor activities.
• Candidates should possess strong Communication skills to interact with customers, vendors, and internal stakeholders clearly and professionally.
• Candidates should possess Sales and basic Marketing skills to support lead generation, follow-ups, and conversion activities.
• Relevant experience in electrical products, industrial supplies, or B2B marketing is beneficial.
• Ability to work on-site in Saurastra and Kutch, manage multiple tasks, and use productivity tools (e.g., MS Office and spreadsheets).
• Diploma or degree in Marketing, Business, Engineering, or a related field is preferred.
• Strong analytical mindset, attention to detail, and willingness to learn technical aspects of electrical products.