Manager Retail Sales

Segment (Twilio); Chennai District; On-site; INR 900,000 - 1,300,000; Full time

Job summary

Segment (Twilio) seeks a dynamic professional to manage distributor accounts and drive primary sales across the Chennai region. You will lead a team to ensure timely delivery and high satisfaction levels, while coordinating dealer activities and resolving financial or service issues for KROs, dealers, and retailers.

You will oversee retail marketing, demand generation, and research market potential and counter share.

Qualifications

• Experience in managing distribution networks and dealer channels.
• Ability to drive primary sales and coordinate with field teams.
• Exposure to retail marketing activities and demand generation.
• Strong market research skills to assess market potential and counter share.

Responsibilities

• Manage distributor accounts and primary sales targets; lead the field team to ensure on-time delivery and customer satisfaction.
• Coordinate channel and dealer management activities from primary sales to resolving financial/service issues of KROs, dealers, and retail outlets.
• Plan and execute retail-level marketing activities; drive demand generation to boost brand presence in the market.
• Conduct counter-share research and market potential analysis; provide strategic input for business growth.
• Expand network by appointing new dealers and distributors in the region; manage dealer schemes and settlements.
• Track market trends, map competition, and support strategic growth initiatives.
• Develop relationships with influencers (architects, interior designers, electricians, contractors) and end users to derive business.

Skills

Distributor management

Channel management

Sales leadership

Marketing strategy

Market research

Demand generation

Dealer schemes

Network expansion

Influencer relations

Job description

Role & Responsibilities

Managing distributor accounts: responsibilities include primary sales, team management to ensure optimum delivery and satisfaction. Channel & dealer management activities ranging from primary sales to financial issues/service issues of assigned KROs, dealer accounts and retail outlets.

Managing marketing activities at retail level, demand generation activities to boost SE brand in the market. Carrying out full research of counter share extraction, both in terms of volume and value, assessing market potential and dealer potential.

Network expansion by appointing new dealers & distributors in the region. Managing of business schemes & settlement for retail distributors, retailers also contributing in formulation of dealer schemes.

Tracking market trends and performing competition mapping & providing strategic inputs for business growth.

Deriving business from influencers:

• Architects
• Interior Designers
• Electricians
• Electrical Contractors
• etc.

and End users.

Industry

Electrical (person from building material industry can also be considered)