Distribution Executive

Petpooja; Ahmedabad District; On-site; INR 500,000 - 800,000; Full time

Job summary

Petpooja is seeking a driven Business Development Executive to lead our distributor program across India. You will identify, onboard and manage distributors, driving consistent sales and long-term partnerships.

You will build a strong distributor network, convert leads, and collaborate with internal teams to ensure successful onboarding and growth. The role requires travel across India and a proven track record in BD.

Qualifications

• Bachelor's degree in Business, Marketing or related field.
• 2–5 years in business development, distributor/dealer management.
• Proven track record of meeting sales targets.
• Willingness to travel across India.
• Excellent communication and negotiation skills.

Responsibilities

• Identify and approach potential distributors across Pan India.
• Convert leads and generate distributor leads via research, outreach and field visits.
• Meet and exceed monthly/quarterly onboarding targets.
• Onboard new distributors onto the platform with proper registration.
• Drive sales volume through the distributor network.
• Maintain relationships and support distributors for retention and growth.
• Serve as primary contact for distributors, resolving queries.
• Track distributor performance and market trends; report insights.
• Maintain CRM records of leads, onboarding status and sales.
• Collaborate with operations, support and marketing for distributor success.

Skills

Lead generation

Relationship management

Negotiation

CRM proficiency

Communication

Travel readiness

Education

Bachelor's degree in Business/Marketing

MBA (preferred)

Job description

About the Role

We are looking for a driven Business Development Executive to lead our distributor program. This role owns the complete distributor lifecycle from identifying and onboarding new distributors across India to driving consistent sales and building long-term, mutually beneficial partnerships.

Key Responsibilities

• Identify, approach, and connect with potential distributors across assigned territories (Pan India)
• Convert company-provided leads and independently generate new distributor leads through market research, cold outreach, networking, and field visits
• Achieve and exceed assigned monthly/quarterly sales and onboarding targets
• Onboard new distributors onto the company's platform, ensuring smooth registration, documentation, and process setup
• Drive consistent sales volume through the onboarded distributor network
• Build, nurture, and maintain strong, progressive relationships with distributors to ensure retention and growth
• Act as the primary point of contact for distributors — resolving queries, addressing concerns, and providing ongoing support
• Track distributor performance, market trends, and competitor activity; share insights with management
• Maintain accurate records of leads, onboarding status, and sales in CRM/reporting systems
• Collaborate with internal teams (operations, support, marketing) to ensure distributor success

Key Requirements

• Bachelor's degree in Business, Marketing, or a related field (MBA preferred but not mandatory)
• 2–5 years of experience in business development especially in distributor/dealer management
• Proven track record of meeting or exceeding sales targets
• Strong network-building and relationship management skills
• Willingness to travel extensively across India
• Excellent communication, negotiation, and interpersonal skills
• Self-motivated with the ability to work independently and generate leads proactively
• Comfortable working with digital platforms/CRM tools for onboarding and tracking