Sales Executive

Mekhlin Human Capital Consulting; Mumbai, Hyderabad, Jaipur; On-site; INR 335,000 - 391,000; Full time

Job summary

Om Mekhlin Networks is seeking a Distributor Onboarding Executive for the DigiDukaan project in Mumbai, Jaipur and Hyderabad. Joining is immediate, with responsibility to identify, onboard and convince distributors to join the DigiDukaan ecosystem and ensure retailer orders are serviced efficiently.

The role requires 4–8 years in FMCG sales or distributor management, plus excellent communication and negotiation skills to build long-term partnerships with distributor owners.

Qualifications

• Minimum 6+ years of experience in FMCG sales, distributor management or channel development.
• Excellent communication, presentation and negotiation skills.
• Strong relationship-building and problem-solving ability.
• Confident in handling business discussions with distributor owners.

Responsibilities

• Identify and onboard new distributors onto DigiDukaan.
• Clearly explain how DigiDukaan helps distributors grow sales and retailer reach.
• Build trust and convince distributors to adopt digital order management.
• Negotiate and convince distributors to pay a % of their margin to Qwipo for the new business generated through DigiDukaan.
• Ensure distributors accept, process and deliver retailer orders on time.
• Monitor distributor service quality and delivery performance.
• Resolve retailer and distributor issues within 12 hours.
• Coordinate with internal teams to ensure smooth operations.
• Maintain strong long-term relationships with distributors.

Skills

FMCG sales

Distributor management

Channel development

Communication

Negotiation

Relationship-building

Problem-solving

Job description

Job Description Distributor Onboarding Executive (DigiDukaan)

Position: Distributor Onboarding Executive

Project: DigiDukaan

Joining: Immediate

Experience: Minimum 4-8 years in FMCG Sales / Distributor Management

LOCATIONS- MUMBAI, JAIPUR, HYDERABAD

SALARY RANGE-

For Mumbai

• Sales / Demand generation Executive- 10 Nos (Budget 30,000) Duration 6months initially
• Supply generation Executive - 4 Nos.(Budget 35,000) Duration 6 months initially

For Hyderabad

• Sales / Demand Executive - 20 Nos (Budget 30,000) Duration 6months initially
• Supply generation Executive - 5 Nos.(Budget 35,000) Duration 6 months initially

For Jaipur

• Sales Executive - 20 Nos (Budget 30,000) Duration 6months initially
• Supply generation Executive - 10 Nos.(Budget 35,000) Duration 6 months initially
• Data Entry executive - 2 Nos (Budget 20,000)Quick speed on data entry / MIS. Dashboarding experience isn't required; only fast data entry skills for creating catalogues are needed.

About DigiDukaan

DigiDukaan is a digital B2B ordering platform that connects retailers, distributors and brands on one app. The platform helps distributors receive digital orders from retailers, increase business without adding more salespeople, and serve retailers more efficiently.

Your Role

Your responsibility is to identify, onboard and convince distributors to join the DigiDukaan ecosystem. You will explain the business value of the platform, ensure distributors actively fulfil retailer orders, maintain excellent service levels and build long-term partnerships.

Key Responsibilities

• Identify and onboard new distributors onto DigiDukaan.
• Clearly explain how DigiDukaan helps distributors grow sales and retailer reach.
• Build trust and convince distributors to adopt digital order management.
• Negotiate and convince distributors to pay a % of their margin to Qwipo for the new business generated through DigiDukaan.
• Ensure distributors accept, process and deliver retailer orders on time.
• Monitor distributor service quality and delivery performance.
• Resolve retailer and distributor issues within 12 hours.
• Coordinate with internal teams to ensure smooth operations.
• Maintain strong long-term relationships with distributors.

Key Challenges

• Convincing traditional distributors to adopt a new digital way of working.
• Explaining the long-term value of paying Qwipo a % of his margin for retailer acquisition and servicing via the app
• Ensuring consistent order fulfilment and timely deliveries.
• Protecting retailer trust by maintaining high distributor service quality.

Key Result Areas (KRAs)

• Onboard new distributors.
• Achieve distributor activation and regular order servicing.
• Ensure retailer issues are resolved within 12 hours.
• Maintain agreed delivery timelines and service standards.
• Convince the distributor to accept of Qwipo service fee %.
• Drive distributor satisfaction and long-term engagement.

Who We Are Looking For

• Minimum 6+ years of experience in FMCG sales, distributor management or channel development.
• Excellent communication, presentation and negotiation skills.
• Strong relationship-building and problem-solving ability.
• Confident in handling business discussions with distributor owners.

Regards

Rupali Gaikwad

HR

Om Mekhlin Networks