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Walplast Products in Indore region invites a seasoned sales professional with 8+ years in project sales for Tiles or Tile adhesives. The role focuses on driving customer and market insights, expanding market coverage, and strengthening dealer support to sustain growth.
You will craft strategies across ATL/BTL activities, manage inventory with channel partners, and adapt to market trends to achieve ROI and competitive advantage for Walplast.
Customer and Market Insights: Develop an in-depth understanding of customer and influencer preferences in the assigned market, analyze competition offerings versus our offerings, and formulate actionable strategies to create a sustainable competitive advantage for brand Walplast.
Market Penetration and Coverage: Ensure that Walplast (Tile Adhesives) gains traction in the market through aggressive market coverage (reach & penetration). Communicate product quality to clients, trade, builders, contractors, applicators, and architects through repeated product presentations and demonstrations.
Dealer Support and Inventory Management: Convince and enable channel partners to invest in and maintain appropriate inventory levels of Walplast (Tile Adhesive) and allied products by creating awareness and demand through influencers and client activation.
Sales Strategy: Maintain sales volume, product mix, and selling price by staying current with supply and demand, changing trends, economic indicators, and competitors.
Resource Deployment: Ensure optimal deployment of resources for the desired ROI by appropriately allocating talent, time, and promotion in both ATL and BTL activities for maximum efficiency.
8 + Years of expereince of Project sales in Tiles or Tile adhesives