Asst Manager Marketing & Communications

CG Semi

Sanand

On-site

INR 1,200,000 - 2,200,000

Full time

4 days ago
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Job summary

CG SEMI, located in Sanand, Gujarat, seeks an Assistant Manager - Marketing & Communications to lead B2B marketing, digital presence and content creation. The role collaborates with leadership, operations and HR to amplify CG SEMI’s brand in the semiconductor ecosystem.

The ideal candidate will own marketing strategy, develop brochures and decks, manage campaigns, and drive employer branding while coordinating events and internal communications. On-site role with travel as required.

Qualifications

  • 3-7 years of relevant experience in B2B Marketing, Corporate Communications, Marketing Communications or Brand Management.
  • Experience in semiconductors, electronics, technology, engineering or manufacturing preferred.
  • Strong hands-on exposure to digital marketing, LinkedIn and content development.
  • Experience developing presentations, brochures, corporate content, videos and marketing collateral.
  • Exposure to industry exhibitions, trade shows and corporate events.

Responsibilities

  • Support and execute CG SEMI’s marketing and communications strategy.
  • Strengthen CG SEMI’s positioning and messaging within the semiconductor OSAT ecosystem.
  • Maintain brand consistency across digital and physical communication.
  • Support corporate announcements, leadership communication and external branding initiatives.
  • Develop customer-facing brochures, capability presentations, corporate decks, case studies and marketing collateral.
  • Support and strengthen CG SEMI’s website and digital presence.
  • Execute email campaigns, digital initiatives and lead-generation activities.
  • Translate complex semiconductor and manufacturing capabilities into simple, credible B2B stories.
  • Drive content across channels and develop structured social media calendars.
  • Support company and leadership communication and create content around technology and manufacturing capabilities.
  • Monitor reach, engagement, follower growth and campaign performance.
  • Track semiconductor market developments and benchmark competitor positioning.
  • Support participation in exhibitions, conferences and trade shows.

Skills

B2B Marketing
Corporate Communications
Digital Marketing
Brand Management
Content Development
Event Management
Employer Branding
Social Media Analytics
LinkedIn Marketing
Stakeholder Management

Education

Bachelor’s/Master’s in Marketing or related

Tools

Canva/Adobe
CRM/Email Marketing Platforms
Analytics tools
AI-assisted content workflows

Job description

Position : Assistant Manager - Marketing & Communications

Function: Marketing & Communications

Location: CG SEMI, Sanand, Gujarat | On-site

Employment: Full-time

Experience: 4-8 Years

Industry Preference: Semiconductor | Electronics | Technology | Engineering | Manufacturing

Travel: As required for industry events, customer engagements and vendor meetings

About CG SEMI

CG SEMI is building a new-generation semiconductor assembly and test business in India.

A joint venture between CG Power, Renesas Electronics and Stars Microelectronics, CG SEMI is establishing semiconductor assembly, packaging and testing capabilities at Sanand, Gujarat, serving automotive, industrial, compute, communications and consumer markets.

As we scale, we are looking for a hands-on Marketing & Communications professional who can help build, strengthen and amplify the CG SEMI brand across customers, partners, employees, prospective talent and the wider semiconductor ecosystem.

The Opportunity

This is not a conventional marketing role.

You will work closely with leadership, technical teams, operations, HR/TA and external partners across:

B2B Marketing + Brand + Digital & Social Media + Content + Employer Branding + Industry Events + Internal Communications

We are looking for someone who can think creatively but, most importantly, take ownership and execute.

What You Will Own
Brand & Marketing
  • Support and execute CG SEMI's marketing and communications strategy.
  • Strengthen CG SEMI's positioning and messaging within the semiconductor and OSAT ecosystem.
  • Maintain brand consistency across digital and physical communication.
  • Support corporate announcements, leadership communication and external branding initiatives.
B2B Content & Digital Marketing
  • Develop customer-facing brochures, capability presentations, corporate decks, case studies and marketing collateral.
  • Support and strengthen CG SEMI's website and digital presence.
  • Execute email campaigns, digital initiatives and lead-generation activities.
  • Translate complex semiconductor and manufacturing capabilities into simple, credible and compelling B2B stories.
Social Media & Content
  • Drive content across
  • Develop structured social media and content calendars.
  • Support company and leadership communication.
  • Create content around technology, people, facilities, business milestones and manufacturing capabilities.
  • Monitor reach, engagement, follower growth and campaign performance.
Market & Competitive Intelligence
  • Track semiconductor and OSAT market developments.
  • Benchmark competitor positioning, digital presence, messaging, events and campaigns.
  • Support identification of customer and industry trends that can strengthen CG SEMI's market positioning.
Industry Events & Corporate Engagement
  • Support and execute CG SEMI's participation in semiconductor exhibitions, conferences and trade shows.
  • Coordinate stall branding, design, collateral, logistics, agencies and vendors.
  • Support customer, partner and dignitary visits to CG SEMI facilities.
  • Coordinate milestone events, corporate gifting, welcome kits and branded merchandise.
Internal Communications
  • Support CG SEMI's internal communications framework and calendar.
  • Develop employee communication around business milestones, initiatives and events.
  • Support leadership messaging and organizational communication campaigns.
Marketing Operations, Agencies & Budget
  • Coordinate creative, digital, video, event and branding agencies.
  • Support vendor evaluation, onboarding and commercial negotiations.
  • Track marketing budgets, POs, invoices and approved expenditure.
  • Maintain marketing assets, templates and communication repositories.
  • Support SOPs covering brand approvals, content, events, vendors, budgets, gifting and stakeholder visits.
What We Are Looking For
  • 3 - 7 years of relevant experience in B2B Marketing, Corporate Communications, Marketing Communications, Digital Marketing or Brand Management.
  • Experience in semiconductors, electronics, technology, engineering or manufacturing will be preferred.
  • Strong hands-on exposure to digital marketing, LinkedIn and content development.
  • Experience developing presentations, brochures, corporate content, videos and marketing collateral.
  • Exposure to industry exhibitions, trade shows and corporate events.
  • Experience coordinating creative, digital, video or event agencies.
  • Exposure to employer branding and recruitment marketing would be an advantage.
  • Good understanding of social media analytics, email marketing and digital campaigns.
  • Ability to understand technical concepts and turn them into effective business communication.
  • Strong writing, storytelling, presentation and stakeholder-management skills.
  • Comfortable interacting with leadership and working across technical and corporate functions.
  • Working knowledge of tools such as Canva/Adobe, CRM/email marketing platforms, analytics and AI-assisted content workflows would be advantageous.
  • Bachelor's/Master's degree in Marketing, Communications, Media, Business Administration or a related discipline.
  • Excellent written and spoken English.
What Will Make You Stand Out

We would particularly like to hear from candidates who combine:

B2B Marketing + Digital Content + Strong Writing + Events + Employer Branding + Hands-on Execution

Experience in a semiconductor, electronics, deep-tech or engineering-led organization will be a strong advantage.

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