Area Sales Manager

PERSOL; Ludhiana, Ahmedabad District, Jaipur; On-site; INR 600,000 - 900,000; Full time

Job summary

PERSOL in Ludhiana seeks a dynamic sales professional to expand the automotive spare parts aftermarket footprint across assigned territories. You will manage dealers and distributors, drive channel sales, and consistently achieve targets.

The role requires strong negotiation, communication, and relationship-building skills with a proven track record in dealer management. Experience in spare parts and aftermarket sales is preferred, along with a proactive approach to expanding the distribution

Qualifications

• 3-6 years of relevant sales experience.
• Strong automotive spare parts/aftermarket sales experience.
• Good exposure to dealer/distributor management and channel sales.
• Strong communication and negotiation skills.

Responsibilities

• Drive automotive spare parts channel and secondary sales.
• Manage and develop dealers/distributors.
• Achieve sales targets and grow assigned territories.
• Appoint new dealers and expand the distribution network.
• Handle dealer relationships, negotiations, and sales reporting.

Skills

Dealer management

Channel sales

Negotiation

Communication

Job description

Roles and Responsibilities

• Drive automotive spare parts channel and secondary sales.
• Manage and develop dealers/distributors.
• Achieve sales targets and grow assigned territories.
• Appoint new dealers and expand the distribution network.
• Handle dealer relationships, negotiations, and sales reporting.

Preferred Profile

• 3-6 years of relevant sales experience.
• Strong automotive spare parts/aftermarket sales experience.
• Good exposure to dealer/distributor management and channel sales.
• Strong communication and negotiation skills.