Area Sales Manager

PERSOL; Lucknow; On-site; INR 600,000 - 1,000,000; Full time

Job summary

PERSOL in Lucknow, India is seeking an experienced sales professional to drive the automotive spare parts channel and expand the dealer network. You will manage dealers, achieve territory targets, and report on sales performance, with a focus on aftermarket parts.

The ideal candidate has 3–6 years of relevant sales experience, strong channel sales and negotiation skills, and excellent communication to build long-term dealer relationships.

Qualifications

• 3–6 years of relevant sales experience.
• Strong automotive spare parts/aftermarket sales experience.
• Experience in dealer/distributor management and channel sales.
• Excellent communication and negotiation skills.

Responsibilities

• Drive automotive spare parts channel and secondary sales.
• Manage and develop dealers/distributors.
• Achieve sales targets and grow assigned territories.
• Appoint new dealers and expand the distribution network.
• Handle dealer relationships, negotiations, and sales reporting.

Skills

Channel sales

Dealer management

Negotiation

Communication

Sales targets

Job description

Roles and Responsibilities

• Drive automotive spare parts channel and secondary sales.
• Manage and develop dealers/distributors.
• Achieve sales targets and grow assigned territories.
• Appoint new dealers and expand the distribution network.
• Handle dealer relationships, negotiations, and sales reporting.

Preferred Profile

• 3-6 years of relevant sales experience.
• Strong automotive spare parts/aftermarket sales experience.
• Good exposure to dealer/distributor management and channel sales.
• Strong communication and negotiation skills.