AM - Performance Marketing

super.money; Bengaluru; On-site; INR 700,000 - 1,300,000; Full time

Job summary

super.money in Bengaluru seeks a data-driven Performance Marketing Specialist with 2–4 years of hands-on experience in mobile app user acquisition. You will own paid acquisition across Google, Meta, and Affiliate networks in the Indian market, managing campaigns, tracking events, and delivering clear reporting.

Key responsibilities include planning and scaling campaigns on Google App Campaigns, Meta Ads Manager, and Affiliate networks, optimizing CAC/ROAS, and partnering with product/tech teams

Qualifications

• 2–4 years of hands-on experience in performance marketing with a primary focus on mobile app acquisition.
• Advanced expertise in Google Ads, Meta Ads Manager, and Affiliate Marketing.
• Strong analytical mindset with proficiency in Excel / Google Sheets and MMPs.
• Deep understanding of in-app event mechanics, attribution models, and conversion funnel tracking.

Responsibilities

• Campaign Execution: Plan, run, and scale paid app acquisition campaigns on Google App Campaigns, Meta Ads Manager, Shopping and Catalogue and Affiliate / Ad Networks
• Budget & Optimization: Manage monthly performance budgets to optimize CAC and ROAS
• Event Tracking & MarTech: Partner with product/tech teams to set up, test, and debug in-app event tracking, postbacks, and attribution using MMPs
• Reporting & Analytics: Build and maintain daily/weekly performance dashboards to analyze conversion funnels

Skills

Mobile app acquisition

Google Ads

Meta Ads Manager

Affiliate Marketing

Excel / Google Sheets

MMPs

Tools

Google Ads

Meta Ads Manager

Affiliate Networks

MMPs

Job description

Role Overview:

We are looking for a data-driven Performance Marketing Specialist with 2 to 4 years of hands-on experience in mobile app user acquisition. You will own paid acquisition channels across Google, Meta, and Affiliate networks in the Indian market, managing campaign budgets, tracking in-app events, and building clear reporting structures.

Key Responsibilities:

• Campaign Execution: Plan, run, and scale paid app acquisition campaigns on Google App Campaigns, Meta Ads Manager,Shopping and Catalogue and Affiliate / Ad Networks
• Budget & Optimization: Manage monthly performance budgets to optimize CAC and ROAS
• Event Tracking & MarTech: Partner with product/tech teams to set up, test, and debug in-app event tracking, postbacks, and attribution using MMPs
• Reporting & Analytics: Build and maintain daily/weekly performance dashboards to analyze conversion funnels

Requirements:

• 2–4 years of hands-on experience in performance marketing with a primary focus on mobile app acquisition.
• Advanced expertise in Google Ads, Meta Ads Manager, and Affiliate Marketing.
• Strong analytical mindset with proficiency in Excel / Google Sheets and MMPs
• Deep understanding of in-app event mechanics, attribution models, and conversion funnel tracking.

Nice to Have:

• Prior experience in the Fintech domain
• Agency Background with Ecommerce experience