AM/ DM- Sales - (Projects/Retail)-GOA (Gypsum Plaster)

Walplast Products; South Goa District, North Goa; On-site; INR 400,000 - 650,000; Full time

Job summary

Walplast Products in Goa seeks a sales professional to drive customer and market insights and expand market coverage. You will present Walplast Tile Adhesives to builders, contractors, architects, and influencers to establish a strong market position.

The role emphasizes revenue growth, market research, and timely reporting. Candidates should have 3+ years in sales (Gypsum plaster) and be ready to manage ATL/BTL activities to maximize ROI in GOA.

Qualifications

• 3+ years of experience in Sales (Gypsum Plaster)

Responsibilities

• Customer and Market Insights: understand customer and influencer preferences, analyze competition, and formulate strategies for Walplast.
• Market Penetration and Coverage: drive market coverage and communicate product quality to clients via presentations and demonstrations.
• Dealer Support and Inventory Management: enable channel partners to maintain inventory and activate demand through influencers and clients.
• Sales Strategy: maintain sales volume, product mix, and pricing by monitoring supply, trends, and competitors.
• Resource Deployment: allocate talent, time, and promotion for maximum ROI in ATL and BTL activities.
• Revenue Growth: achieve customer acquisition and revenue targets while staying competitive.
• Market Research: conduct market intelligence and assess customer needs with geographic awareness.
• Reporting: ensure compliance with reporting requirements in online and offline formats.

Skills

Sales experience

Job description

Role & responsibilities

Customer and Market Insights: Develop an in-depth understanding of customer and influencer preferences in the assigned market, analyze competition offerings versus our offerings, and formulate actionable strategies to create a sustainable competitive advantage for brand Walplast.

Market Penetration and Coverage: Ensure that Walplast Tile Adhesives gains traction in the market through aggressive market coverage (reach & penetration). Communicate product quality to clients, trade, builders, contractors, applicators, and architects through repeated product presentations and demonstrations.

Dealer Support and Inventory Management: Convince and enable channel partners to invest in and maintain appropriate inventory levels of Walplast Tile Adhesive and allied products by creating awareness and demand through influencers and client activation.

Sales Strategy: Maintain sales volume, product mix, and selling price by staying current with supply and demand, changing trends, economic indicators, and competitors.

Resource Deployment: Ensure optimal deployment of resources for the desired ROI by appropriately allocating talent, time, and promotion in both ATL and BTL activities for maximum efficiency.

Revenue Growth: Meet the company's customer acquisition and revenue growth targets by keeping the company competitive and innovative.

Market Research: Conduct regular market research to gain market intelligence, gauge selling possibilities, and evaluate customer needs with a good geographical understanding.

Reporting: Ensure complete compliance with the company's reporting requirements in both online and offline formats.

Preferred Candidate profile:

• 3+ years of experience in to Sales project (Gypsum Plaster)
• Job Location : GOA
• No of opening : 4