KOL & Affiliate Marketing Specialist

Yuwell Indonesia; Jakarta Pusat; In loco; IDR 133.920.000 - 256.680.000; Tempo pieno

Descrizione del lavoro

Yuwell Indonesia is seeking a Partnerships & Affiliate Marketing Specialist to drive collaboration with KOLs, influencers, and affiliate creators in Indonesia. The role focuses on building long-term partnerships and optimizing campaigns across Shopee and TikTok Shop to boost product visibility and sales.

You will analyze performance metrics, manage commission structures, and coordinate content production with marketing and content teams, ensuring timely delivery and measurable ROI.

Competenze

• Bachelor's degree in Marketing or related field.
• Strong communication and negotiation skills.
• Experience in KOL/influencer/affiliate marketing is preferred.
• Familiarity with Shopee and TikTok Shop ecosystems.
• Ability to analyze campaign performance and ROI.

Mansioni

• Identify, approach, and build partnerships with KOLs, influencers, and affiliates aligned with Yuwell’s brand.
• Develop and optimize affiliate programs on Shopee and TikTok Shop to drive sales.
• Negotiate collaboration terms, commissions, and deliverables with creators.
• Coordinate product samples and schedule content creation and publication.
• Monitor content performance, orders, revenue, and partner effectiveness.
• Prepare regular reports on partnerships and costs; collaborate with teams to plan campaigns.

Conoscenze

Partnership building

Negotiation

Communication

Campaign management

Influencer marketing

Affiliate marketing

Analytics

Project coordination

Indonesian market

Formazione

Bachelor's degree in Marketing

Strumenti

Shopee

TikTok Shop

Descrizione del lavoro

• Identify, approach, and build partnerships with Key Opinion Leaders (KOLs), influencers, and affiliate content creators who align with Yuwell’s products, brand positioning, and target market.
• Develop, manage, and optimize affiliate marketing programs on Shopee and TikTok Shop to drive product sales and revenue growth.
• Negotiate collaboration arrangements, commission rates, campaign deliverables, and other partnership terms with KOLs, influencers, and affiliate creators.
• Coordinate product sample distribution and follow up on content creation, submission, and publication schedules.
• Build and maintain strong relationships with KOLs, influencers, and affiliate creators to establish long‑term, mutually beneficial partnerships.
• Monitor and analyze content performance, order volume, sales revenue, and individual partnership effectiveness to evaluate campaign performance and return on investment.
• Prepare regular reports on KOL and affiliate marketing activities, including partnership updates, sales performance, commission expenses, and other collaboration costs.
• Collaborate with the E-commerce Operations and Content Creation teams to plan and execute marketing campaigns that increase Yuwell’s brand awareness, product visibility, and sales.

Job Requirements

• Bachelor's Degree in Marketing, Communication, Multimedia, Digital Media, Design, Public Relations, Healthcare, or related fields.
• Strong communication, negotiation, and relationship‑building skills, with the ability to establish and maintain effective partnerships with external parties.
• Previous experience in KOL marketing, influencer marketing, affiliate marketing, or e‑commerce marketing is preferred.
• Familiarity with the Shopee and TikTok Shop ecosystems, particularly their affiliate marketing features and creator collaboration models.
• Ability to identify and evaluate suitable KOLs and affiliate creators based on audience relevance, content quality, engagement rates, and sales potential.
• Basic data analysis skills, with the ability to track campaign performance, monitor sales results, and evaluate marketing effectiveness.
• Good understanding of Indonesian social media trends, consumer behavior, and local purchasing preferences.
• Proactive, creative, detail‑oriented, and results‑driven, with strong communication and organizational skills.
• Able to work independently and collaboratively, with a strong sense of ownership and responsibility.