Bali B2B Horeca Egg Sales Lead

PT Talenta Eksekutif Asia; Kuta; On-site; IDR 180,000,000 - 300,000,000; Full time

Job summary

PT Talenta Eksekutif Asia is seeking an Account Sales B2B Horeca to identify, acquire, and develop new B2B accounts for fresh eggs and related products in Bali. The role focuses on hotels, restaurants, cafes, and other foodservice operators, managing field sales and coordinating with internal teams in Blitar for order fulfillment.

The candidate should have proven B2B sales experience with Horeca customers, strong negotiation skills, and a deep understanding of procurement processes.

Qualifications

• Minimum Bachelor's Degree (S1) in any discipline.
• Minimum 3 years of experience in B2B Sales or Business Development, with a proven track record in customer acquisition, commercial negotiations, and repeat sales.
• Proven hands‑on experience acquiring and managing HORECA accounts, particularly hotels, restaurants, cafés, and catering businesses.
• Direct experience selling food ingredients or related products to HORECA customers, foodservice operators, central kitchens, or institutional food buyers is mandatory.
• Relevant product experience may include flour, sugar, margarine, chocolate, dairy, eggs, protein, frozen products, foodservice supplies, or other related B2B products.
• Retail‑only sales experience is insufficient for this position.
• Strong familiarity with the Bali market, including an established professional network and direct relationships with HORECA purchasing or procurement decision‑makers and business owners.
• Strong understanding of the end‑to‑end B2B sales cycle, including prospecting, customer acquisition, product sampling, negotiation, closing, and repeat‑order development.
• Practical knowledge of institutional procurement processes, including supplier registration, product specifications, technical approval, purchase orders, delivery coordination, and payment procedures.
• Ability to coordinate effectively with Purchasing/Procurement, R&D, QA/QC, Production, chefs, and business owners throughout the sales process.
• Proficiency in preparing quotations, managing pricing and margins, negotiating payment terms, tracking sales pipelines, forecasting, and preparing basic sales reports.
• Strong communication, negotiation, relationship‑building, commercial awareness, and problem‑solving skills.
• Honest, disciplined, proactive, self‑motivated, and consistent in customer follow‑ups and sales target achievement.
• Able to work independently in a field‑based sales arrangement while managing administrative tasks from home and coordinating regularly with the team in Blitar.
• Must reside in Bali, own a personal vehicle, and be willing to travel for customer visits and business assignments, including Blitar when required.
• Willing to accommodate customer schedules, including weekend visits when necessary.
• Committed to maintaining customer confidentiality, accurate sales reporting, customer satisfaction, and timely payment follow‑ups.
• Proficient in Bahasa Indonesia for professional communication, customer engagement, and commercial negotiations.
• Adequate English proficiency for basic business communication, understanding product information, and coordinating with internal teams and business stakeholders.

Responsibilities

• Identify, approach, and acquire new B2B customers, particularly hotels, restaurants, cafés, catering companies, central kitchens, and other foodservice operators.
• Assess customer product requirements and purchasing volumes, conduct customer visits, and convert prospects into active accounts.
• Build and maintain relationships with purchasing and procurement decision-makers, R&D, QA/QC, production teams, chefs, and business owners.
• Manage customer procurement procedures, supplier registration, and product approval processes.
• Coordinate product samples, technical specifications, supporting documentation, and customer trials with relevant internal teams.
• Prepare quotations and negotiate pricing, order volumes, delivery schedules, and payment terms within authorized limits.
• Obtain management approval for discounts, special commercial arrangements, and credit facilities when required.
• Develop long-term customer relationships, encourage repeat purchases, and identify opportunities to increase sales volumes and account value.
• Coordinate with the internal team in Blitar and appointed distributors on product availability, order processing, deliveries, customer complaints, and payment follow-ups.
• Maintain accurate records of customer visits, sales prospects, procurement stages, sales forecasts, expected orders, and follow-up activities.
• Protect confidential customer information and commercial data while ensuring customer satisfaction and consistent sales performance.

Skills

B2B sales

HORECA

Negotiation

Customer acquisition

Relationship building

Pricing & margins

Forecasting

Communication skills

Problem solving

Education

Bachelor's degree

Job description

PT Talenta Eksekutif Asia is seeking an Account Sales B2B Horeca to identify, acquire, and develop new B2B accounts for fresh eggs and related products in Bali. The role focuses on hotels, restaurants, cafes, and other foodservice operators, managing field sales and coordinating with internal teams in Blitar for order fulfillment.

The candidate should have proven B2B sales experience with Horeca customers, strong negotiation skills, and a deep understanding of procurement processes.