Social Media Manager

News UK; Greater London; On-site; GBP 35,000 - 50,000; Full time

Job summary

A prominent media company in Greater London seeks a Social Media Manager to lead innovative content creation across platforms like TikTok and Instagram. This role involves developing engaging social-first content, driving audience growth, and aligning with brand values. The ideal candidate will have strong writing skills, a creative mindset, and proven success in social media strategy within a major media brand. This exciting opportunity is perfect for those passionate about storytelling in the digital landscape.

Qualifications

• Chronically online and fluent in internet culture.
• You've got ideas for how to tell stories visually, and you're not afraid to try new things.
• Clear, accurate, and engaging writer with strong attention to detail.
• Enjoy being part of a tight, supportive team where everyone chips in.
• Excellent time-management skills with the ability to juggle multiple tasks under pressure.
• Familiarity with publishing tools and video/image creation tools.
• Collaborative and proactive, with the ability to work independently when needed.
• Leading social strategy and execution for a major media brand or publisher.
• Meeting or exceeding social revenue and engagement targets.

Responsibilities

• Manage posting and scheduling across Fabulous' Original Video branded social channels.
• Drive growth, engagement and revenue KPIs across Instagram, TikTok, Snapchat and YouTube.
• Create platform-specific content strategies to boost reach and interaction.
• Ensure social content aligns with editorial priorities and brand values.
• Continuously analyze social data and audience feedback to inform practices.
• Develop repeatable content frameworks for storytelling.
• Spot trends that could inspire future videos.

Skills

Social-native

Creative

Writing Skills

Collaborative

Organisation

Technical Skills

Team Player

Proven experience

Demonstrable success

Tools

Canva

Veed

Premiere Pro

Job description

Job Description

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The Sun

The Sun is the biggest news brand in the UK, publishing hundreds of stories a day and reaching over 170m unique users digitally every month. Its exclusives set the news agenda and its campaigns have changed the lives of many. Delivering news, entertainment, and sports coverage to millions of readers every day. With a rich history spanning decades, we are dedicated to providing accurate, insightful, and engaging content across print and digital platforms.

The Sun has a mass‑market audience and aims to appeal to a diverse audience in the UK and beyond.

Your Team:

An iconic, dynamic storyteller with a rich heritage and a global audience in the millions, The Sun is now focusing on an exciting, video‑focussed strategy to engage new audiences, putting video at the heart of The Sun's journalism.

This is your chance to join a talented team at a pivotal moment, contributing to fast paced, agenda setting video output that drives traffic and revenue, as we redefine how a historic brand tells stories in the fast‑paced digital world.

Your Role:

We're looking for a Social Media Manager who has their finger firmly on the pulse of what's trending online.

You'll help create and publish social‑first content within our Originals team making new shows for TikTok, Instagram, Snapchat and YouTube. You'll help brainstorm, create, polish and publish short‑form videos that tap into the conversations people are already having – across parenting, women's lifestyle and fashion.

This is a hands‑on, creative role where no two days are the same. You just need a sharp eye, strong instincts, and a genuine love for storytelling.

Day to day you will:

• Manage posting and scheduling across Fabulous' Original Video branded social channels, ensuring platform‑specific tone and optimisation.
• Drive growth, engagement and revenue KPIs across Instagram, TikTok, Snapchat and YouTube.
• Create and execute platform‑specific content strategies to boost reach, followers and community interaction.
• Ensure social content aligns with editorial priorities, commercial goals, and brand values.
• Continuously analyse social data and audience feedback to inform best practices, testing, and innovation.
• Develop repeatable content frameworks (hooks, formats, CTAs, storytelling templates)
• Spot trends, sounds and formats that could inspire future videos.

What we're looking for from you:

• Social-native:Chronically online and fluent in internet culture.
• Creative:You've got ideas for how to tell stories visually, and you're not afraid to try new things.
• Writing Skills:Clear, accurate, and engaging writer with strong attention to detail.
• Collaborative:You enjoy being part of a tight, supportive team where everyone chips in.
• Organisation:Excellent time‑management skills with the ability to juggle multiple tasks under pressure.
• Technical Skills:Familiarity with publishing tools and video / image creation (Canva, Veed, Premiere Pro or similar a bonus).
• Team Player:Collaborative and proactive, with the ability to work independently when needed.
• Proven experience:Leading social strategy and execution for a major media brand or publisher.
• Demonstrable success:Meeting or exceeding social revenue and engagement targets.

News UK

News UK is one of the leading media businesses in the UK and Ireland. Our newsbrands include The Times, The Sunday Times, The Sun, The Sun on Sunday and The TLS. Our national broadcast brands include talkSPORT, Times Radio, and Virgin Radio UK, with market‑leading local stations across Ireland.

Our world‑famous brands provide news, analysis, opinion, and entertainment to almost 40 million people each month. Spanning print and digital, audio and video, events and experiences, our brands represent the diverse communities we serve.