Social Media Manager

ThePlaceToBe; Manchester; Hybrid; GBP 30,000 - 35,000; Full time

Job summary

A leading lifestyle and retail brand in Manchester is seeking a Social Media Manager to enhance their digital presence. This role involves crafting engaging content, managing social channels like Instagram and TikTok, and executing marketing strategies. The ideal candidate should have proven experience in social media management, excellent writing skills, and the ability to analyze campaign performance. Competitive salary of £30,000 - £35,000 based on experience.

Qualifications

• Proven experience managing social channels in consumer or retail.
• Strong understanding of social media best practices and analytics.
• Excellent writing and storytelling skills.

Responsibilities

• Lead the brand's digital presence on key social channels.
• Develop and execute marketing strategies aligned with the calendar.
• Create content that drives brand awareness and customer engagement.
• Measure and analyze campaign performance to demonstrate value.

Skills

Social media management

Content creation

Analytical skills

Project management

Writing and storytelling

Job description

Overview

Social Media Manager

Leading Lifestyle & Retail Brand

Manchester - Hybrid

£30,000 - £35,000 DOE

An opportunity not to be missed! Join a forward-thinking consumer brand as their new Social Media Manager at a key point in their journey!

About the Brand

This forward-thinking brand is establishing itself as a key player in the fashion, retail, and lifestyle world, with an ever-expanding presence in the UK and overseas. Recognised for its standout campaigns, unique brand voice, and loyal community, it’s a business that continues to evolve and capture cultural relevance.

As part of their next stage of growth, they’re on the lookout for a Social Media Manager to lead the charge in building their digital presence. From crafting engaging content to nurturing online communities, you’ll play a central role in amplifying the brand and driving its influence to new heights.

About the Role

As a Social Media Manager, you’ll take ownership of the brand’s digital presence, focusing on key channels including Instagram, Facebook, TikTok, X, and YouTube. You’ll lead the development and execution of marketing strategies across brand, product, and partnerships, working closely with the wider team to deliver activity aligned with the marketing calendar.

A key part of the role will be building a long-term, cost-effective approach to organic social, creating content that drives brand awareness, attracts new customers, and fosters loyalty and engagement. You’ll oversee content production, briefing and managing assets such as stories, feed posts, and other digital formats, while ensuring the brand voice remains consistent across all channels and resonates with the audience.

You’ll also take a strategic approach to understanding cultural, community, media, and market trends, using these insights to inform creative content development. Measurement and analysis will be central to your work, ensuring campaigns are evaluated effectively and demonstrate clear value to both the business and the brand.

About you

To be considered for this Social Media Manager role you’ll have proven experience managing social channels within consumer, lifestyle, fashion, or retail. You’ll bring a strong understanding of social media best practices, analytics, and campaign performance, alongside excellent writing and storytelling skills to craft content that cuts through.

Highly organised and proactive, you’ll be confident juggling multiple platforms and campaigns in a fast-paced environment. Creativity, commercial awareness, and a collaborative approach will all be essential. Experience managing influencer or ambassador partnerships is also a distinct advantage.

This is one of many jobs here at ThePlaceToBe so if you're interested in having a chat about your next career move, get in touch!