Social Media Freelancer (Sports)

Propel; England; Remote; GBP 60,000 - 80,000; Part time

Job summary

A dynamic sports brand is seeking a part-time freelance Social Media Manager to oversee content across various social platforms. The ideal candidate should have a strong understanding of sports culture and experience in live sports. The role offers flexibility with approximately 3 days per week, including some evening and weekend work aligned with live events.

Qualifications

• Hands-on experience in live sports, football, or other sporting environments.
• Skilled across all major social platforms.
• Flexible to work some evenings and weekends.

Responsibilities

• Manage programming and scheduling of content across social platforms.
• Edit and adapt athlete-led shows, podcasts, and highlights for digital use.
• Create and deliver content strategies across various platforms.
• Engage audiences in real-time during significant sporting moments.
• Support day-to-day posting and community management.

Skills

Social media management

Content creation

Community management

Sports culture knowledge

Job description

Social Media Manager (Freelance, Part-Time)

Remote, UK

Propel are partnering with a fast-growing sports brand who are looking for a part-time freelance Social Media Manager. This is a fantastic opportunity for someone with a strong knowledge of sports culture — ideally with experience working in live sports, football, or other sports environments. The role offers flexible working, around 3 days per week, with some evening and weekend work required in line with live coverage.

The role

• Manage programming and scheduling of content across social platforms
• Edit and adapt athlete-led shows, podcasts and highlights for digital use
• Create and deliver content strategies across Instagram, TikTok, X and YouTube, tailoring content to each platform
• React to cultural and sporting moments in real time to engage Gen Z and wider sports fans
• Support day-to-day posting, community management and audience engagement

What we’re looking for

• Proven understanding of sports culture, with hands-on experience in live sports, football or other sporting environments
• Skilled across all major social platforms, with knowledge of formats, specs and engagement best practices
• Flexibility to work some evenings and weekends around live events
• A positive, proactive approach and a collaborative mindset