Social Media & Digital Creator

Skiim Paris; Remote; GBP 25,000 - 35,000; Part time

Job summary

A luxury sustainable fashion label is seeking a creative Social Media & Digital Creator to enhance its online presence. This freelance position involves designing visually stunning content for Instagram and TikTok, managing a cohesive feed, and crafting authentic narratives that resonate with a luxury audience. The ideal candidate must possess a strong visual eye, experience with content creation tools like Canva, and a proactive, self-motivated approach. You'll also engage in customer acquisition strategies, attend photoshoots for behind-the-scenes content, and stay ahead of social media trends.

Qualifications

• Strong visual eye and passion for aesthetic-led branding.
• Experience as a digital creator or content-focused creative.
• Strong experience using Canva and basic video editing apps.
• Deep knowledge of Instagram, TikTok, and digital culture.
• Clear, compelling written communication.
• Awareness of customer acquisition funnels through social and e-commerce.

Responsibilities

• Design on-brand graphic and video content for Instagram and TikTok.
• Curate and schedule content that maintains a cohesive, visually elevated feed.
• Write compelling, on-brand captions tailored to our luxury fashion audience.
• Create digital-first storytelling moments that elevate the brand across platforms.
• Produce organic content including streetstyle imagery and OOTD looks.
• Create still-life and product-focused imagery to showcase new arrivals.
• Stay updated on emerging trends to bring fresh ideas.
• Support customer acquisition strategies through paid social and online campaigns.
• Attend photoshoots to capture behind-the-scenes content.
• Contribute creatively to the brand’s marketing direction.

Skills

Graphic design

Digital content creation

Social media expertise

Photography

Proactive mindset

Written communication

Email marketing

Tools

Canva

Video editing apps

Job description

Luxury sustainable fashion label Skiim Paris is looking for a creative, trend-savvy Social Media & Digital Creator to support content, customer engagement, and the overall brand presence. This role is ideal for someone with a strong visual eye who understands the power of digital storytelling and is excited to help drive growth through smart content and customer acquisition strategies.

Role Overview

This freelance role is perfect for someone who lives and breathes social media, thrives on aesthetic branding, and has a strong sense of initiative.

As a digital creator, you’ll be hands‑on with content creation, feed planning, newsletter ideas, paid social input, and behind‑the‑scenes coverage at photoshoots. You'll contribute creative ideas that align with the Skiim Paris brand vision and tone.

The successful applicant will also capture organic shoots, street‑style content, OOTD looks, and still‑life imagery of “new in” collections to strengthen the brand’s visual identity.

Key Responsibilities

• Design on‑brand graphic and video content for Instagram and TikTok using Canva or similar tools
• Curate and schedule content that maintains a cohesive, visually elevated feed
• Write compelling, on‑brand captions tailored to our luxury fashion audience
• Create digital‑first storytelling moments that elevate the brand across platforms
• Produce organic content, including streetstyle imagery, OOTD looks, and lifestyle moments that feel authentic and aligned with the brand
• Create still‑life and product‑focused “new in” imagery to showcase new arrivals in a premium, elevated way
• Stay on top of emerging social media, creator, and fashion trends to bring in fresh, relevant ideas
• Support customer acquisition strategies through paid social, newsletter concepts, and online campaigns
• Attend photoshoots to capture creative behind‑the‑scenes contentContribute creatively to the brand’s marketing direction with a strong sense of storytelling
• Bring initiative and insight to grow the brand’s digital presence and customer base

What we're looking for

• A strong visual eye and passion for aesthetic‑led branding
• Experience as a digital creator or content‑focused creative
• Strong experience using Canva (or similar tools) and basic video editing apps
• Deep knowledge of Instagram, TikTok, and digital culture
• Clear, compelling written communication
• Awareness of customer acquisition funnels through social and e‑commerce
• A proactive, self‑motivated mindset – someone who takes initiative and thinks in line with the Skiim Paris brand vision
• Experience with email/newsletter platforms is a plus