Social Media and Content Officer

KINGS COLLEGE LONDON; Greater London; On-site; GBP 60,000 - 80,000; Full time

Job summary

A leading university in Greater London is looking for a Social Media and Content Officer to enhance their social media strategy. You will develop engaging multimedia content and manage various social media channels such as Instagram and TikTok. The ideal candidate has proven experience in creating engaging content, managing social media platforms, and using data analytics for improvement. This role offers a full-time, fixed-term contract for 12 months and contributes to building an inclusive online community.

Qualifications

• Experience in creating engaging multimedia content for digital channels.
• Experience in maintaining professional social media channels.
• Ability to simplify complex information into engaging content for social media.
• Experience using data analytics to track progress.
• Proficiency with editing software such as Adobe Suite, Canva, and CapCut.
• Demonstrable ability to manage workloads and deadlines.
• Strong communication and collaboration skills.

Responsibilities

• Support the social media strategy and content creation.
• Manage the University's social media channels.
• Develop creative content for TikTok and YouTube.
• Implement strategic social media campaigns.

Skills

Creating engaging multimedia content

Managing social media channels

Simplifying complex information

Using data analytics

Editing software (Adobe Suite, Canva)

Prioritising workloads

Team collaboration

Education

Degree level education or equivalent experience

Tools

Adobe Suite

Canva

CapCut

Social media listening tools

Job description

About Us

King’s College London’s mission is to achieve excellence in education and research, using our knowledge with purpose since 1829 for the benefit of society. Our thriving and an award-winning External Communications team plays a key role in helping the University achieve its mission. Effective communication, particularly through our social media channels, is crucial to achieving our ambitious vision.

About The Role

We are seeking a proactive and creative Social Media and Content Officer to support our social media strategy and content creation. You will support the Social Media Manager to manage the University's main social media channels, including Instagram, TikTok, LinkedIn, Bluesky, YouTube and X. You’ll be instrumental in developing our research presence on TikTok and YouTube through creative, innovative and responsible content.

Working alongside the Social Media Manager, you will help develop and implement strategic social media campaigns to promote our research and internal initiatives. Your objective will be to ensure these campaigns support the University's objectives and vision while effectively engaging and building a strong connection with our online community. A key part of your role will be to stay on top of the latest trends, creating reactive content that keeps our channels fresh, relevant and engaging.

This is a full time post (35 hours per week), and you will be offered a fixed term contact for 12 months.

About You

To be successful in this role, we are looking for candidates to have the following skills and experience:

Essential criteria

1. Experience of personally creating engaging, multimedia content for digital channels including video, photography and infographics.
2. Experience of creating and maintaining social media channels, within a professional communications/marketing context.
3. Can demonstrate how to simplify complex information into clear and engaging content for social media.
4. Experience of using data analytics or insights to track and inform progress across platforms.
5. Experience of using editing software such as, Adobe suite, Canva and CapCut.
6. Demonstrable ability to prioritise workloads, use initiative and manage deadlines.
7. A self-starter, with a strong ability to communicate and collaborate efficiently within a team.

Desirable criteria

1. Educated to degree level or equivalent experience.
2. Knowledge of social media in a higher education landscape.
3. Demonstrable commitment to maintaining up-to-date knowledge on emerging social media channels and trends in audience behaviour.
4. Knowledge of social media listening tools to monitor reputation and overall sentiment of our channels.

Full details of the role and the skills, knowledge and experience required can be found in the Job Description.

Further Information

We pride ourselves on being inclusive and welcoming. We embrace diversity and want everyone to feel that they belong and are connected to others in our community.

We are committed to working with our staff and unions on these and other issues, to continue to support our people and to develop a diverse and inclusive culture at King's.

As part of this commitment to equality, diversity and inclusion and through this appointment process, it is our aim to develop candidate pools that include applicants from all backgrounds and communities.

We ask all candidates to submit a copy of their CV, and a supporting statement, detailing how they meet the essential criteria listed in the advert. If we receive a strong field of candidates, we may use the desirable criteria to choose our final shortlist, so please include your evidence against these where possible.

To find out how our managers will review your application, please take a look at our ‘How we Recruit’ pages.

Closing date: 4 January 2026.