Senior Manager, Solution Marketing - Value Added Services

Visa; City of Westminster; Hybrid; GBP 75,000 - 95,000; Full time

Job summary

A leading payments technology company in the UK is seeking a Senior Manager for Solution Marketing to enhance Visa Open Banking initiatives. This hybrid role includes creating value propositions, leading co-marketing programs, and optimizing campaigns. Ideal candidates will possess solution and partner marketing experience, coupled with strong storytelling skills to effectively communicate complex messages. Join a dynamic team and thrive in an innovative environment focused on strategic partnerships and impactful marketing campaigns.

Qualifications

• Experience in solution marketing, partner marketing, or related fields.
• Proven success in leading co-marketing programs and building strategic partnerships.
• Strong storytelling skills and ability to simplify complex concepts.
• Experience enabling sales teams with effective messaging and tools.

Responsibilities

• Create engaging value propositions from complex technical capabilities.
• Partner with teams to align marketing strategies.
• Lead co-marketing initiatives with financial institutions and partners.
• Design integrated marketing campaigns across various channels.
• Monitor and optimize campaign performance using insights.

Skills

Solution marketing experience

Partner marketing experience

Storytelling skills

Sales enablement

Data-driven marketing

Communication skills

Job description

Responsibilities

• Create engaging value propositions that translate complex technical capabilities into compelling stories.
• Partner with Product, Sales, and Partner teams to align marketing strategies with commercial goals.
• Lead co-marketing initiatives with financial institutions, fintechs, system integrators, and technology partners.
• Build and execute joint go-to-market plans that drive demand, referrals, and sell-through.
• Support seller enablement with tools, training, and campaign assets.
• Design integrated marketing campaigns across digital, social, events, and direct channels.
• Define audience segments, personas, and competitive positioning.
• Monitor and optimize campaign and partner performance using data‑driven insights.
• Orchestrate product launches with coordinated internal and partner communications.
• Cultivate strong partner relationships through regular engagement, strategic reviews, and collaborative planning.

Job Summary

This is a hybrid position. Expectation of days in office will be confirmed by your hiring manager.

Join Visa's Value Added Services Marketing team as a Senior Manager, Solution Marketing, with a focus on Visa Open Banking and related solutions. This is an exciting opportunity to combine solution marketing and partner marketing expertise to craft compelling value propositions, enable sellers, and lead co-marketing initiatives with strategic partners. We are seeking a go‑getter with the ability to balance strategy and execution, someone who thrives in a fast‑paced, innovative environment.

Qualifications

• Experience in solution marketing, partner marketing, or related fields.
• Proven success in leading co‑marketing programs and building strategic partnerships.
• Strong storytelling skills with the ability to simplify complex concepts.
• Experience enabling sales teams with effective messaging and tools.
• Self‑starter mentality with the ability to balance strategic vision and hands‑on execution.
• Data‑driven approach to optimizing marketing programs.
• Excellent relationship‑building and communication skills.

Visa is a world leader in payments and technology, with over 259 billion payments transactions flowing safely between consumers, merchants, financial institutions, and government entities in more than 200 countries and territories each year. Our mission is to connect the world through the most innovative, convenient, reliable, and secure payments network, enabling individuals, businesses, and economies to thrive while driven by a common purpose – to uplift everyone, everywhere by being the best way to pay and be paid.