Senior Go To Market Manager (Markets, Sales & Clients)

Bdo; City of Westminster; On-site; GBP 55,000 - 75,000; Full time

Job summary

A leading accountancy and business advisory firm in London seeks a Programme Manager to lead the design and delivery of strategic programmes. The ideal candidate will have proven expertise in programme leadership, exceptional stakeholder management skills, and strong commercial acumen. Responsibilities include overseeing programme delivery, driving revenue growth, and fostering cross-functional collaboration. This role emphasizes an inclusive culture, personal development, and offers a great work-life balance. If you're ready to make a real impact in a dynamic environment, apply now.

Benefits

Great work-life balance

Career development programmes

Agile working framework

Qualifications

• Proven track record in programme leadership, ideally within professional services.
• Expertise in programme design, governance, and execution.
• Strong analytical and problem-solving abilities.

Responsibilities

• Lead the design and structuring of programmes to achieve business outcomes.
• Oversee end-to-end programme delivery, ensuring timelines and budgets are met.
• Drive revenue generation by ensuring programmes deliver tangible commercial value.

Skills

Programme leadership

Commercial acumen

Stakeholder management

Analytical skills

Leadership

Strategic thinking

Communication skills

Problem-solving

Collaboration

Adaptability

Tools

Monday.com

Job description

Our Markets, Sales and Clients (MSC) team is the driving force behind the creativity and growth at BDO. Their main goal is to equip the business to win and there are teams covering most touchpoints of the customer journey. Highlights include delivering a national flagship campaign, the launch of a new firm‑wide sales planning process and the implementation of new digital marketing tools. Because we know that great ideas can come from anywhere, you can be sure you'll be heard and have the chance to make a real impact. You'll be supported to build your career, but also to be yourself in the office. Help the firm succeed by staying ahead of the latest market trends, confidently implementing your ideas and collaborating with a range of shareholders. You'll be rewarded with a great work‑life balance and a career with real purpose. We'll help you succeed. The work we do is underpinned by quality. We deliver audits which are trusted and transparent which can be relied upon by companies and their stakeholders.

Responsibilities

• Programme Strategy & Design
  • Lead the design and structuring of Gold and priority Silver programmes to achieve defined business outcomes.
  • Ensure all programmes align with the firm's strategic priorities, client needs, and revenue objectives.
  • Develop success measures for programme investment and prioritisation.
• Programme Delivery & Management
  • Oversee end‑to‑end programme delivery, ensuring timelines, budgets, and KPIs are met.
  • Collaborate with cross‑functional teams and stakeholders to ensure seamless execution.
  • Anticipate risks and challenges, proactively implementing mitigation strategies.
• Programme Activation & Embedding
  • Ensure programmes are effectively activated and embedded across the business, with consistent delivery across streams, sectors, and regions.
  • Champion cross‑firm adoption of programmes, ensuring relevance and impact across different markets and client groups.
  • Work with sector and regional leads to tailor implementation where required, while maintaining alignment with overall strategic objectives.
• Commercial Impact & Revenue Growth
  • Drive revenue generation by ensuring programmes deliver tangible commercial value.
  • Identify opportunities to enhance programme outcomes through innovation and continuous improvement.
  • Provide regular reporting and insights on programme performance against business goals (utilising Monday.com).
• Stakeholder Engagement
  • Act as the senior point of contact for key internal and external stakeholders.
  • Influence and build strong relationships across the business to ensure buy‑in and collaboration.
  • Present programme outcomes, insights, and recommendations to senior leadership.
• Leadership & Team Development
  • Provide leadership, guidance, and support to programme managers and delivery teams.
  • Foster a culture of accountability, performance, and innovation within the programme function.
  • Support capability‑building across the firm to enhance programme management excellence.

You'll be able to be yourself; we'll recognise and value you for who you are and celebrate and reward your contributions to our business. We're committed to agile working, and we offer everyone the opportunity to work in ways that suit them, their teams, and the task at hand.

Qualifications

• Proven track record in programme leadership, ideally within a professional services, consulting, or complex corporate environment.
• Strong commercial acumen with demonstrated experience delivering programmes that drive revenue and business growth.
• Expertise in programme design, governance, and execution across multiple, high‑profile initiatives.
• Excellent stakeholder management and influencing skills at senior levels.
• Strong analytical and problem‑solving abilities, with experience defining and tracking business outcomes.
• Exceptional leadership skills, with the ability to motivate and manage cross‑functional teams.
• Strategic thinker with the ability to translate vision into actionable delivery plans.
• Results‑driven with a strong focus on outcomes and value creation.
• Collaborative and inclusive leadership style.
• Adaptable, resilient, and comfortable working in a fast‑paced, evolving environment.
• Excellent communication and presentation skills, able to influence at all levels.

About BDO

We're BDO. An accountancy and business advisory firm, providing the advice and solutions entrepreneurial organisations need to navigate today's changing world. We work with the companies that are Britain's economic engine - ambitious, entrepreneurially-spirited and high-growth businesses that fuel the economy - and directly advise the owners and management teams leading them.

At BDO, we'll help you achieve your personal goals and career ambitions, and we have programmes, resources, and frameworks that provide clarity and structure around career development. We're in it together. Mutual support and respect is one of BDO's core values and we're proud of our distinctive, people‑centred culture.

From informal success conversations to formal mentoring and coaching, we'll support you at every stage in your career, whatever your personal and professional needs. Our agile working framework helps us stay connected, bringing teams together where and when it counts so they can share ideas and help one another. At BDO, you'll always have access to the people and resources you need to do your best work. We know that collaboration is the key to creating value and satisfying experiences at work, so we've invested in state‑of‑the‑art collaboration spaces in our offices.

BDO's people represent a wealth of knowledge and expertise, and we'll encourage you to build your network, work alongside others, and share your skills and experiences. With a range of multidisciplinary events and dedicated resources, you'll never stop learning at BDO.

We're looking forward to the future. At BDO, we help entrepreneurial businesses to succeed, fuelling the UK economy. Our success is powered by our people, which is why we're always finding new ways to invest in you. Across the UK thousands of unique minds continue to come together to help companies we work with to achieve their ambitions. We've got a clear purpose, and we're confident in our future, because we're adapting and evolving to build on our strengths, ensuring we continue to find the right combination of global reach, integrity and expertise. We shape the future together with openness and clarity, because we believe in empowering people to think creatively about how we can do things better.