Senior ABM & Field Marketing Leader - Enterprise Growth

DocuSign, Inc.; City Of London; Hybrid; GBP 60,000 - 80,000; Full time

Job summary

A leading e-signature company is seeking a Demand & Field Marketing Manager in London to accelerate pipeline velocity and enhance deal sizes. The candidate should have over 8 years of marketing experience in a B2B SaaS context, a Master's degree in business or marketing, and ABM experience. This hybrid role requires collaboration with sales and strong project management skills, ensuring cohesive branding and driving higher win rates for executive clients.

Qualifications

• 8+ years' marketing experience with a technology vendor.
• Experience with Executive Engagement programs/events.
• Deep understanding of the sales process for a SaaS business.

Responsibilities

• Develop annual/quarterly marketing plans to align with business objectives.
• Execute tactics of the Marketing Plan, including local events.
• Report on program success and share best practices.

Skills

Marketing experience

ABM experience

Communication skills

Project management skills

Education

Master's degree in business or marketing

Tools

CRM systems (SFDC preferred)

Google Suite

Analytics tools

Job description

A leading e-signature company is seeking a Demand & Field Marketing Manager in London to accelerate pipeline velocity and enhance deal sizes. The candidate should have over 8 years of marketing experience in a B2B SaaS context, a Master's degree in business or marketing, and ABM experience. This hybrid role requires collaboration with sales and strong project management skills, ensuring cohesive branding and driving higher win rates for executive clients.