Salesforce Business Analyst (Gatwick & Brighton)

The William Reed Group; Brighton; Hybrid; GBP 40,000 - 60,000; Full time

Job summary

A leading company in the industry is seeking a Salesforce Business Analyst to maximize the value of Salesforce across its brands. The role involves working with various teams to gather business requirements, promote user adoption, and support feature development. Strong experience in Salesforce and CRM platforms is essential. The position offers a hybrid working arrangement and an extensive benefits package, including generous annual leave and health initiatives.

Benefits

25 days annual leave plus bank holidays

Hybrid working arrangement

Cycle to Work scheme

Life assurance scheme

Employee assistance programme

Qualifications

• Proven experience as a Salesforce Business Analyst or Power User.
• Strong knowledge of Sales Cloud, Media Cloud and CPQ.

Responsibilities

• Act as a Salesforce Power User across sales and operations.
• Translate business requirements into actionable user stories.
• Champion data integrity and consistency across Salesforce.

Skills

Salesforce Business Analysis

Sales Cloud and Media Cloud

Communication

CRM Best Practices

Data Management and Integrity

Tools

Jira

Confluence

Pardot

Tableau

Job description

Position

Full time – permanent

Location: Gatwick & Brighton / Hybrid

We are looking for a Salesforce Business Analyst to champion Salesforce in William Reed and work directly with our brands to maximise its value. Reporting to the Salesforce Trainer & Commercial Business Partner and working closely with the Central Salesforce team, the Salesforce Business Analyst will act as a Power User and bridge the gap between the frontline commercial and operation teams and the central team.

The Salesforce Business Analyst will play an important role in gathering and translating business requirements, supporting feature development, testing and roll‑out, training and championing adoption and best practice across teams.

What you’ll be doing:

• Act as a Salesforce Power User across both sales and operations teams, promoting best practices and driving user adoption
• Provide area‑specific training, guidance, and support to team members to ensure effective use of Salesforce tools and features
• Engage with sales and operations stakeholders to understand business needs, pain points, and opportunities for improvement
• Translate business requirements into clear, actionable user stories and specifications for the central Salesforce team
• Participate in development planning and prioritisation, UAT, and release testing to ensure solutions meet business expectations
• Champion data integrity and consistency across all Salesforce elements
• Collaborate with sales and operations leadership to ensure reporting and dashboards are accurate, relevant, and provide meaningful actionable intelligence
• Recommend and implement enhancements that align with evolving business needs
• Proactively identify barriers and work with the team to suggest remediation activities via process or functional changes

What you’ll need:

• Proven experience in a Salesforce Business Analyst or Salesforce & CRM‑focused Power User role
• Strong knowledge and experience of Sales Cloud, Media Cloud and CPQ or other revenue cloud platform is essential, with experience using Pardot or Tableau desirable
• Understanding of Salesforce objects, workflows and validation rules, with the ability to maintain reports and dashboards tailored to business needs
• Demonstrated success in effectively translating business requirements into technical specifications and able to clearly communicate and train across technical and non‑technical audiences
• Excellent communication and presentation skills, with the ability to build strong relationships and collaborate cross‑functionally, particularly in sales and operations contexts
• Exposure to data, reporting, and dashboard creation using Salesforce tools, with the ability to interpret data, identify trends, and make informed recommendations
• Knowledge of data structures, data integrity principles and CRM best practices
• Strong commercial and business acumen, with an awareness of sales and finance processes
• Enthusiastic, self‑motivated and proactive with the ability to use own initiative and work independently, but also recognise when to seek guidance
• Excellent time‑management and organisational skills, with the ability to manage multiple projects and priorities effectively and work to strict deadlines
• Excellent attention‑to‑detail to ensure accuracy in requirements, testing and documentation
• Familiarity with tools such as Jira and Confluence for managing requirements and documentation desirable

Company Benefits and Initiatives Include:

• 25 days annual leave in addition to bank holidays – increasing by one additional day after 6 years, up to a maximum of 30 days
• MeDay – an additional day of leave for a cultural celebration day or your birthday
• Volunteer day to support a chosen charity and give back to the community
• Hybrid working arrangement
• Contributory pension scheme
• Life assurance scheme
• Group income protection
• Enhanced family‑friendly leave pay entitlements
• Well‑being benefits – health care cash plan, employee assistance programme, virtual GP service and access to health & wellbeing resources and tools
• Cycle to Work scheme
• Electric car scheme

Why work for us

We provide a supportive work environment and are committed to maintaining a healthy work/life balance for all of our employees. Working for William Reed means that you will be joining a stable organisation that is committed to developing its employees and brands.

We warmly welcome and encourage applications from talented individuals of all backgrounds and characteristics.