Sales Lead Menswear

Ralph Lauren Corporation; City Of London; On-site; GBP 100,000 - 125,000; Full time

Job summary

A leading global lifestyle brand is seeking a Wholesale Sales Leader to drive commercial success in the UK & Ireland. This role involves strategic sales leadership, team management, and financial planning. Ideal candidates will have proven success in wholesale menswear sales, strong negotiation skills, and the ability to analyze market trends. Excellent communication skills are essential.

Qualifications

• Proven success in wholesale sales leadership within premium or luxury menswear.
• Strong negotiation and relationship-building skills with top-tier retail partners.
• Deep understanding of market trends, seasonal buying cycles, and consumer behavior.
• Experience with digital wholesale platforms and CRM tools.
• Ability to synthesize data into actionable insights and strategic decisions.
• Excellent communication and presentation skills.

Responsibilities

• Develop and execute wholesale sales strategies to drive profitability.
• Cultivate relationships with key wholesale partners and retailers.
• Lead and coach a sales team of over 10 employees.
• Own seasonal sales forecasts and profit targets in collaboration with finance.

Skills

Wholesale sales leadership

Negotiation skills

Relationship-building

Understanding market trends

Digital wholesale platforms

Excellent communication

Job description

Ralph Lauren Corporation (NYSE:RL) is a global leader in the design, marketing and distribution of premium lifestyle products in five categories: apparel, accessories, home, fragrances, and hospitality. For more than 50 years, Ralph Lauren's reputation and distinctive image have been consistently developed across an expanding number of products, brands and international markets.

The Company's brand names, which include Ralph Lauren, Ralph Lauren Collection, Ralph Lauren Purple Label, Polo Ralph Lauren, Double RL, Lauren Ralph Lauren, Polo Ralph Lauren Children, Chaps, among others, constitute one of the world's most widely recognized families of consumer brands. At Ralph Lauren, we unite and inspire the communities within our company as well as those in which we serve by amplifying voices and perspectives to create a culture of belonging, ensuring inclusion, and fairness for all. We foster a culture of inclusion through: Talent, Education & Communication, Employee Groups and Celebration.

Position Overview

This role is pivotal in shaping Ralph Laurens presence in the UK & Ireland wholesale channels, ensuring that the menswear collections are commercially successful, drive sustainable profitable growth and aligned with the brand’s identity, storytelling and long-term vision.

Key Responsibilities

• Strategic Sales Leadership: Develop and execute wholesale sales strategies to drive profitability revenue growth across all menswear brands.
• Develop and exceed financial plans and growth strategies for all MW Brands/Wholesale channels
• Responsible for the MW Brands P&L
• Account Management: Cultivate relationships with key wholesale partners, department stores, and specialty retailers.
• Team Oversight: Lead and coach a sales team of +10 RL employees, incl. RL Golf agents including managers and account executives, ensuring alignment with brand goals.

Leadership & Culture

• Lead and develop a high-performing team, fostering a culture of collaboration, accountability, and inclusion.
• Set team goals, monitor performance, and support career progression.
• Champion Ralph Lauren’s values of individuality, optimism, and timeless style.

Forecasting & Budgeting

• Own seasonal sales forecasts, profit targets, and inventory planning in collaboration with merchandising and finance.
• Market Expansion, identify new business opportunities through a carefully monitored and executed distribution plan, and an entrepreneurial approach to category development.

Brand Alignment

• Ensure all wholesale presentations and assortments reflect the brand’s elevated positioning and storytelling.
• Adopt an Omni channel approach by working closely with DTC Leads.

Cross-Functional Collaboration

• Partner with Sales Operations, EMEA & Global merchandising product, Marketing, Finance & logistics teams to support business and brand operational excellence.

Experience, Skills & Knowledge

• Proven success in wholesale sales leadership, within premium or luxury menswear.
• Strong negotiation and relationship-building skills with top-tier retail partners.
• Deep understanding of market trends, seasonal buying cycles, and consumer behavior.
• Experience with digital wholesale platforms and CRM tools.
• Ability to synthesize data into actionable insights and strategic decisions.
• Excellent communication and presentation skills.