Sales Consultant

McCarthy Stone; Liverpool; On-site; GBP 80,000 - 100,000; Full time

Job summary

A leading retirement communities provider is seeking a sales professional in Liverpool to join a high-performing team. The successful candidate will focus on customer-centric sales, guiding clients through significant life decisions, achieving sales targets through negotiation, and building strong relationships. Offering competitive salary, commission, and benefits, this role is perfect for someone passionate about making a difference in retirement living.

Benefits

Competitive Salary

Uncapped Sales Commission

Company Car

Company Pension Scheme

Life Assurance

Health benefits

Paid volunteering days

On-site parking

Family Friendly Policies

Holiday allowance

Qualifications

• Experience in a customer-centric sales environment, with a proven track record in a target-driven setting.
• Strong commercial acumen and organizational skills.
• Excellent communication, negotiation, and objection handling skills.

Responsibilities

• Achieve sales targets by negotiating competitive deals and maximizing margins.
• Provide personalized service to guide customers through their journey.
• Engage with potential customers and existing homeowners.

Skills

Customer-centric sales

Negotiation

Communication

Objection handling

Collaboration

Commercial acumen

Tools

Salesforce

Microsoft Office

Job description

Are you a people‑focused sales professional ready to make a real impact? Join us at McCarthy Stone and help build vibrant retirement communities, guiding customers through one of life’s biggest decisions.

We are seeking someone with a proven track record in customer‑focused, target‑driven sales, ideally with estate agency or housebuilding experience, who combines a strong commercial mindset with exceptional relationship‑building, communication, and negotiation skills.

This role is more than sales. You will deliver outstanding customer experiences, connecting with clients, understanding their needs, and guiding them through a major life decision with care and confidence. Success comes from balancing customer needs with business goals, proactively managing your pipeline, and driving measurable results, all while being part of a high‑performing, agile team shaping the future of retirement living.

Benefits of joining our sales team:

• Competitive Salary and lucrative uncapped Sales Commission Scheme
• Company Car + Mileage paid for
• Company Pension Scheme
• Life Assurance
• Professional Subscriptions paid for
• Tuesday to Saturday work pattern (Sunday and Mondays off)
• 24 days holiday (rising to 28) plus Bank Holidays (in lieu)
• 2 fully paid volunteering days per year (supported by the McCarthy Stone Foundation)
• Health benefits such as Remote GP, 24/7 access to EAP Services (including counsellors and legal advisors) and eyecare voucher
• Colleagues Benefit Booklet with a range of store offers discounts and promotions
• On‑site parking
• Family Friendly Policies

What You Will Do:

• Achieve Sales Success: Hit your sales targets by negotiating competitive deals, while maximising margin and protecting our average sales price.
• Tailored Customer Experience: Provide personalised service, guiding customers through their journey and ensuring they feel valued and understood.
• Exceptional Presentation: Maintain high standards at every touchpoint, showcasing the best of McCarthy Stone’s offerings.
• Community Engagement: Foster relationships with potential customers and existing homeowners, bringing the McCarthy Stone lifestyle to life.
• Collaborative Efforts: Work closely with various departments to ensure smooth operations, from property checks to sales lead analysis.
• Compliance & Knowledge: Stay updated with sales processes and compliance requirements, ensuring your skills are always sharp and relevant.

Why You will Enjoy Working With Us:

• Be part of a high‑performing, customer‑centric team that exceeds targets and cultivates community spirit.
• Innovate and grow with us through continuous professional development and learning opportunities.
• Engage in a role where no two days are the same, from managing off‑plan sales to nurturing relationships.

What We are Looking For:

• Experience in a customer‑centric sales environment, with a proven track record in a target‑driven setting.
• Strong commercial acumen, organisational skills, and proficiency in tools like Salesforce and Microsoft Office.
• Excellent communication, negotiation, and objection handling skills.
• A team player who thrives on collaboration and community engagement.

Ready to lead a team that sells more than homes – they sell a lifestyle?

If you are a performance‑focused people leader who’s passionate about sales, customer experience, and making a difference, we want to hear from you.

Apply now and shape the future of retirement living with McCarthy Stone.

At McCarthy Stone, we celebrate diversity and promote equality and inclusion amongst our colleagues. We welcome applications from all, regardless of personal characteristics or background.

All applications will be reviewed as soon as they are received, and we hold the right to appoint before the closing date.