Sales and Business Development Specialist

VDA Group Spa; Greater London; Hybrid; GBP 40,000 - 60,000; Full time

Job summary

A leading company in energy management solutions is seeking a Sales & Business Development Specialist to join its London team. This role requires generating new business opportunities, especially within the hospitality market. Candidates should have 2+ years of technical sales experience, a strong understanding of the industry, and familiarity with smart control systems. The job offers a hybrid working model, with initial training in Watford. Excellent relationships with clients, as well as sales performance tracking, are crucial for success in this position.

Qualifications

• 2+ years of experience in technical sales with proven results.
• Understanding of the hospitality industry and its key players.
• Familiarity with smart control systems for HVAC and lighting.

Responsibilities

• Identify and pursue new business opportunities in London.
• Engage prospects to present tailored GRMS and EMS solutions.
• Prepare and deliver sales presentations and case studies.
• Track sales metrics to achieve targets and profit margins.
• Build and maintain strong client relationships.

Skills

Technical sales experience

Market knowledge in hospitality

CRM proficiency

Strong planning and time management

Tools

CRM platforms

Sales reporting tools

Job description

Position : Sales & Business Development Specialist

Location : London, UK - Hybrid to Fully Remote (Initial training in Watford Office)

Employment Type : Full-time (Monday to Friday)

Company Overview

VDA Telkonet is a global leader in Energy and Guest Room Management Systems (EMS and GRMS) for the hospitality industry. With over 60 years of experience, installations in 1 million rooms across 50 countries, and in-house R&D teams, our group delivers cutting‑edge IoT solutions that enhance comfort while improving energy efficiency.

Role Overview

We are looking for a driven Sales & Business Development Specialist to join our UK team. Reporting to the Sales Director UK, you will identify and secure new business opportunities with particular focus on the London area (Inside the M25), promoting VDA’s innovative GRMS and EMS solutions tailored to the hospitality market.

Key Responsibilities

• Lead Generation & Market Research: Identify and pursue new business opportunities and develop a partner network within the London area.
• Client Acquisition: Engage with prospects to understand their needs and present tailored GRMS and EMS solutions with support from the presales team.
• Sales Presentations: Prepare and deliver case studies, and represent the company at industry events and tradeshows.
• Performance Monitoring: Track sales metrics to ensure targets and profit margins are achieved.
• Relationship Management: Build and maintain strong relationships with clients, both existing and new.

Requirements

• Experience: 2+ years in technical sales with a proven record of achieving excellent results.
• Market Knowledge: In‑depth understanding of the hospitality industry and related verticals, including awareness of key players and competitors.
• Technical Expertise: Familiarity with smart control systems for lighting, HVAC, access control, API integration, and building and property management systems (BMS, PMS, EMS, GRMS).
• CRM & Data Analysis: Proficiency with CRM platforms and sales reporting tools.
• Skill Set: Strong planning, time management, and teamwork capabilities.
• Advantage: Previous experience in technical sales for smart systems in hospitality or residential sectors, with an established client portfolio.