Sales Area Manager – Wales & The Midlands

Ark Farm Innovations Ltd; United Kingdom; On-site; GBP 40,000 - 55,000; Full time

Job summary

A leading dairy solutions provider in the UK is seeking a passionate Sales Area Manager to lead growth in Wales and The Midlands. This field-based position involves managing relationships with dairy farmers, implementing sales strategies, and providing expert product advice. A degree in business or agriculture is required, along with proven sales success. The role offers a competitive salary of £40,000 – £55,000 plus commission, company car, and flexible working schedule.

Benefits

£40,000 – £55,000 base salary

Attractive commission structure

Company car and travel expenses covered

Supportive team environment

Flexibility to manage your territory

Qualifications

• Proven success in sales or sales management, ideally in agriculture.
• Experience in dairy hygiene is highly advantageous.
• Established network of customers or clients is desirable.

Responsibilities

• Develop and implement a regional sales strategy to achieve growth targets.
• Build and nurture strong relationships with dairy farmers.
• Manage and track performance using our CRM platform.

Skills

Sales success

Communication skills

Negotiation skills

Relationship-building

Commercial awareness

CRM proficiency

Education

Degree in business, marketing, or agriculture

Tools

CRM (Prospect)

Job description

About Ark Farm Innovations

At Ark Farm Innovations, we’re passionate about helping dairy farmers achieve healthier, more productive herds. As a leading provider of scientifically backed dairy hygiene solutions, we formulate, manufacture, and deliver high-quality products directly to farms across the UK. Our mission is simple yet vital: to reduce mastitis and lameness while improving the welfare and efficiency of dairy operations.

The Opportunity

We’re seeking a driven and proactive Sales Area Manager to lead sales growth across Wales and The Midlands. This is a field-based position offering the autonomy to manage your own region while contributing to the continued success of a respected and fast-growing business. Reporting directly to the UK Sales Manager, you’ll play a key role in expanding our customer base, strengthening relationships, and promoting Ark Farm’s market-leading products and services.

Key Responsibilities

• Develop and implement a regional sales strategy to achieve growth targets.
• Build and nurture strong relationships with dairy farmers and key industry stakeholders.
• Identify and convert new business opportunities through proactive prospecting and lead generation.
• Manage and track performance using our CRM platform (Prospect).
• Provide expert product advice and deliver exceptional customer support.
• Represent Ark Farm Innovations at agricultural trade shows, industry events, and customer meetings.

What We’re Looking For

• Proven success in sales or sales management, ideally within agriculture, animal health, or related sectors.
• Excellent communication, negotiation, and relationship-building skills.
• Knowledge of the dairy farming industry; experience in dairy hygiene is highly advantageous.
• Strong commercial awareness and the ability to create and execute effective sales strategies.
• Comfortable working both independently and as part of a small, collaborative team.
• Proficient in CRM use (experience with Prospect preferred).
• A degree in business, marketing, agriculture, or equivalent hands-on experience in sales or dairy operations.
• An established network of customers or clients would be highly desirable.

What We Offer

• £40,000 – £55,000 base salary (dependent on experience)
• Attractive commission structure rewarding performance
• Company car and travel expenses covered
• Supportive, expert team environment
• Opportunity to make a meaningful impact on the future of dairy farming
• Monday to Friday schedule with flexibility to manage your own territory

Join Us

If you’re passionate about agriculture, motivated by results, and ready to make a real difference in the dairy sector, we’d love to hear from you. Apply now to take the next step in your agricultural sales career with Ark Farm Innovations Ltd.