Marketing Manager

Ember Search; Manchester; On-site; GBP 30,000 - 40,000; Full time

Job summary

A multinational corporation seeks a motivated Marketing professional to join their global team in Manchester. The role involves managing B2B marketing campaigns, ensuring CRM data accuracy, and enhancing brand awareness through innovative content creation. The ideal candidate should possess a relevant degree and over 2 years of experience in a similar role. This position offers an excellent opportunity to contribute to engaging marketing strategies in a growing international environment.

Qualifications

• 2+ years of experience in a similar marketing role.
• Ability to create and regionalise innovative content.
• Experience with campaign management and reporting.

Responsibilities

• Ensure completeness of the CRM data to drive efficient campaigns.
• Develop and manage B2B marketing campaigns.
• Utilise new channels to enhance brand awareness.

Skills

Data Management

B2B Marketing Campaign Development

Content Creation

Creative Writing

Education

Relevant degree

Job description

Our client is a multi million dollar corporationoriginally founded in the U.S, are now branching into the UK, Europe andEMEA. They specialisein SoftwareSolutionsalesand need a motivatedMarketing professional to aid the global team on theirjourney.

Responsibilities include:

Data Management

• Ensure completeness of the CRM data to drive more efficient campaigns, working closely with the Sales and Business Development teams
• Analyse the CRM database to drive vertical/regional/horizontal positioning across all channels and regularly report on the success of campaigns and events
• Review new ways to grow the database e.g. acquisition, campaigns for internal list growth, event lead capture

Campaign Management

• Develop, implement and manage B2B marketing campaigns with the purpose of increasing lead generation
• Generate ideas for new digital campaigns and methods of communication to drive lead generation and brand awareness
• Constantly review relevant mediums for communication (e.g. trade press & vertically focused news/websites/events) to attract and convert target prospects into customers

Brand Awareness

• Utilise new channels and techniques to push Social Media and PR, working with the global team to assist in the development of the digital programme
• Content creation – ability to create and/or regionalise innovative content and translate this content into successful lead generating campaigns
• Creative writing - success stories, press releases, blogs, white papers, award submissions and infographics

The ideal candidate will have a relevant degree and 2+ years of experiencein a similarrole.

If you have theskills for this role then please apply today! Ember Searchis an equal opportunities employer.