Lead, eBay Live Programming & Production

eBay Inc.; City of Westminster; On-site; GBP 60,000 - 80,000; Full time

Job summary

A global e-commerce leader is seeking a Programming & Production Lead to develop engaging content strategies for live selling. This role offers the opportunity to collaborate with top sellers and work in a dynamic environment. Candidates should have a strong mix of creative and analytical skills along with experience in live streaming or e-commerce. The position is based in City of Westminster, England.

Qualifications

• Proven experience in content strategy, programming, or consumer product marketing.
• Strong blend of creative and analytical skills.
• Highly organized with project management skills.

Responsibilities

• Develop understanding of buyer needs and trends for event planning.
• Collaborate with sellers and agencies for engaging content.
• Design playbooks for live events and productions.

Skills

Creative and analytical roles

Content strategy

Project management

Trend identification

Job description

Job Title: Programming & Production Lead, eBay Live

We are seeking an experienced Programming & Production Lead to join our rapidly growing eBay Live program. This person will develop and implement our programming and content strategy, focusing on activating our large base of sellers to create compelling, engaging content.

The role requires a keen understanding of buyer needs across categories such as sports, collectibles, and fashion, the ability to identify trends and cultural events to develop engaging programs, and an analytical attitude to set up hypotheses, test against them, and iteratively improve based on results.

Responsibilities:

1. Develop a comprehensive understanding of buyer needs, trends, and culturally relevant events to create a calendar of events and live selling franchises that boost repeat viewership and GMV on eBay Live.
2. Formulate and rigorously test hypotheses regarding themes, content & selling formats, hosts, and optimal times for live sessions.
3. Collaborate with top sellers, agencies, and internal teams to ensure a continuous stream of engaging content, developing scalable programs that involve sellers in co-creating content.
4. Forge partnerships with key personalities and sellers in the Collectibles and Fashion sectors to attract audiences and drive sales.
5. Design and implement playbooks for seller-led and eBay-led events; provide support for live productions as needed.
6. Travel may be required to meet with partners, attend events, or support live productions.

Qualifications:

• Proven experience in creative and analytical roles within content strategy, programming, consumer product marketing, or site merchandising, preferably in media or social networking companies. Live streaming and/or e-commerce experience is highly preferred.
• A strong blend of creative and analytical skills, with a keen sense for trends and commercial success.
• Ability to generate creative ideas, assess opportunities, advocate for resources, and lead teams to execution.
• Highly organized with strong project management skills and the ability to develop new processes to achieve goals.
• Experience in selecting and managing external agencies is a plus.

About eBay:

At eBay, we're more than a global ecommerce leader - we're changing the way the world shops and sells. Our platform empowers millions of buyers and sellers in more than 190 markets worldwide. We're committed to innovation, authenticity, and inclusivity, fostering a community where everyone can bring their unique selves to work. Join us to help connect people and build communities, creating economic opportunities for all.

eBay Live is a new way to sell on eBay, where sellers and buyers interact live via video, building trust, expanding customer bases, and encouraging repeat business through engaging live streams.

The eBay Jobs website uses cookies to enhance your experience. By browsing the site, you agree to our use of cookies. Visit our Privacy Center for more information.