Key Account Manager UK and EU

Optimum Golf Technologies Limited; Guildford; On-site; GBP 40,000 - 55,000; Full time

Job summary

A leading sports technology firm based in the UK is seeking a Key Account Manager to manage key relationships and drive sales growth. This role involves building strong partnerships with key accounts, optimizing product visibility, and collaborating with the marketing team for promotional initiatives. The ideal candidate should have experience in account management within the sports industry, strong negotiation skills, and a passion for golf. The position requires national and international travel for account meetings.

Qualifications

• Proven experience in key account management or national account sales in golf or sports.
• Strong negotiation and relationship-building skills.
• Commercially driven with a track record of revenue delivery.
• Expectation to travel nationally and internationally.

Responsibilities

• Build relationships with key accounts to maximize sales growth.
• Optimize product placement and merchandising standards.
• Negotiate pricing and promotional programs.
• Collaborate with marketing for account-specific initiatives.
• Provide accurate reports and insights on market trends.

Skills

Key account management experience

Strong negotiation skills

Commercially driven

Excellent communication skills

Analytical skills

CRM proficiency

Tools

Microsoft Office

Sales reporting tools

Job description

About the Job

Optimum Golf Technologies, a company with over 25 years’ experience in the distribution of best-in-class golf technology and golf simulators, are looking for a Key Account Manager to join their Bushnell Golf team.

Bushnell Golf is the leading brand in high-performance distance measuring devices. Famous for creating accurate laser rangefinders, GPS devices, and launch monitors that help golfers measure distances and improve their game. Trusted by nearly all professional Tour players for their precision and innovation in distance measurement. Bushnell Golf are known for pioneering laser technology in golf, having created the distance measuring device category in the 90’s, and offer products for all levels, from tour pros to amateurs.

About the Role

As a Key Account Manager you will be responsible for managing, maintaining and maximising excellent working relationships with Bushnell Golf’s largest and most influential accounts across the United Kingdom and Europe.

The role focuses on owning key vouloir relations, driving sales performance, delivering revenue targets, and supporting the brand’s strategic growth within the golf industry.

In addition to sales performance goals, you will also work closely with the marketing team to ensure the brandিবা ต่ positioned appropriately, and messages are communicated accurately throughout the retailer and media marketing channels.

As part of a small team, you will have the opportunity to make significant contributions to the success of the business, while also managing some smaller in-house sales accounts, helping surface out sales and stock forecasts, and to provide support to other team members as required.

Key Responsibilities

• Build strong relationships with Key Accounts, In-house Accounts and corporate/partner accounts to maximise opportunities, sales growth, and brand exposure.
• Ensure product placement, visibility, and merchandising standards are optimised across all key partners.
• Develop and golfer strategies to meet and exceed sales targets.
• Coordinate with marketing to deliver account-specific promotional, digital, and in-store activation initiatives.
• Negotiate pricing, terms, and promotional programs to maximize profitability.
• Identify new business opportunities and grow the account base.
• Deliver engaging product presentations and support brand visibility through working collaboratively with internal and external marketing teams.
• Provide accurate, timely reports and maintain a clear understanding of market trends and competitor activity.
• Collaborate with Marketing, Finance, Customer Service, and Operations to ensure customer service excellence.
• Maintain exceptional CRM database records and data entry to ensure the information available to the team is of the highest quality and accuracy.

Skills & Experience Required

• Proven experience in key account management or national account sales, within the golf or sports industry.
• Strong negotiation skills and the ability to build high-value, long-term partnerships.
• Commercially driven with a track record of delivering revenue and growth.
• Excellent presentation, communication, and relationship-building skills.
• Strong analytical ability, with experience using sales reporting and forecasting tools.
• Ability to work autonomously while collaborating effectively across teams.
• Expectation to regularly travel nationally and internationally to meet with accounts.
• Proficiency in CRM systems, Microsoft Office, and reporting tools.

Personal Attributes

• Results-oriented with a proactive, solution-driven approach.
• Confident communicator who can influence internally and externally.
• Highly organised with strong time-management skills. બુ્? <- [Note: Keep content unchanged]
• Passion for golf or the sports industry(serial) (preferred).