Junior Digital Marketing Manager

Blue Legal; City Of London; On-site; GBP 30,000 - 40,000; Full time

Job summary

A growing City law firm in London seeks a Junior Digital Marketing Manager to lead integrated marketing campaigns and develop engaging online content. The role includes implementing digital marketing strategies and managing social media presence. Ideal candidates should have relevant degrees or CIM qualifications and familiarity with analytics and PPC campaigns.

Qualifications

• Degree educated and/or holds a similar CIM or marketing qualification.
• Previous experience in professional services is advantageous.
• Working knowledge of WordPress and landing page platforms.
• Familiar with tracking tools such as Google Analytics.

Responsibilities

• Implement a Digital Marketing Plan with the Head of Marketing.
• Manage day-to-day site content maintenance.
• Analyse data from Google Analytics to set KPIs.
• Develop and implement the firm’s social media strategy.
• Manage the firm’s webinar platforms.
• Run PPC campaigns across Google and Facebook.

Skills

Digital marketing strategy

Social media management

Data analysis

PPC campaigns

WordPress

Google Analytics

Education

Degree or CIM qualification

Tools

Google Search Console

GoToWebinar

Zoom

Microsoft Teams

Job description

A growing City law firm who are leaders in their region, are seeking a Junior Digital Marketing Manager to join their Marketing team in their London office. This is a vital role that will lead in delivering integrated marketing campaigns, developing engaging online content and leading the development of the firm’s website. This will be a great opportunity for someone looking to step into a management role.

The Responsibilities:

• Work collaboratively to implement a Digital Marketing Plan for the firm with the support of the Head of Marketing.
• Manage day-to-day maintenance of site content, with the assistance of the Marketing Assistant.
• Analyse data from Google Analytics and other sources to set KPIs to further improve results.
• Develop and implement the firm’s overall social media strategy, managing the social media presence of the firm across all platforms.
• Support the Marketing/BD team with developing social media plans and campaigns for their departments.
• Manage and improve the firm’s use of webinar platforms such as GoToWebinar, Zoom and Microsoft Teams.
• Run PPC campaigns across departments and Google and Facebook paid advertising.

The Candidate:

• Degree educated and/or holds a similar CIM or marketing qualification.
• Previous experience of working in professional services (Advantageous).
• Working knowledge of WordPress and landing page platforms.
• Familiar with tracking tools such as Google Analytics, Google Search Console etc.

Please note: Due to the specific sectors we work in, only candidates with valid work experience in a Law Firm, Accountancy Firm, Management Consultancy, Property/Construction Firm, Financial Services Firm or a high profile relevant Association or Agency will be considered. We regret that our clients will not accept applications outside of these areas.

Blue Legal offers the services of an employment agency for permanent work and an employment business for temporary work.

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Blue Legal
70 Gracechurch St
London
EC3V 0HR
United Kingdom

0207 118 3003

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