Hybrid Brand Manager – Grocery Growth & Strategy

Tesco; Welwyn Garden City; Hybrid; GBP 50,000 - 70,000; Full time

Job summary

A leading grocery retailer is seeking an experienced Brand Manager to drive the development of Own Brand offerings within the Grocery category. The ideal candidate will lead cross-functional teams, manage the brand's strategic pipeline, and identify growth opportunities while ensuring a seamless execution of branding across various customer touch points. This position requires strong brand leadership and commercial acumen, as well as the ability to influence key stakeholders effectively. A commitment to collaboration is essential to succeed in this role.

Benefits

Annual bonus scheme of up to 20% of base salary

Holiday starting at 25 days plus a personal day

Private medical insurance

26 weeks maternity/adoption leave at full pay

Free 24/7 virtual GP service

Qualifications

• Experience leading a brand strategy and development.
• Ability to work collaboratively within cross-functional teams.
• Strong commercial acumen is essential.
• Experience managing stakeholder relationships.

Responsibilities

• Lead the development of Own Brand across the Grocery category.
• Execute brand strategic plans and pipelines through the 6Ps.
• Identify growth opportunities and prioritize them.
• Develop and launch new product concepts to drive growth.
• Monitor market trends and customer metrics actively.
• Ensure brand guidelines are implemented consistently.

Skills

Brand leadership experience

Teamwork & collaboration experience

Commercial understanding

Stakeholder management

Job description

A leading grocery retailer is seeking an experienced Brand Manager to drive the development of Own Brand offerings within the Grocery category. The ideal candidate will lead cross-functional teams, manage the brand's strategic pipeline, and identify growth opportunities while ensuring a seamless execution of branding across various customer touch points. This position requires strong brand leadership and commercial acumen, as well as the ability to influence key stakeholders effectively. A commitment to collaboration is essential to succeed in this role.