Head of Sales

Talent Finance | B Corp™; Poole; On-site; GBP 150,000 - 200,000; Full time

Job summary

A well-established FMCG business in Poole is seeking a Head of Sales to lead the sales function at a pivotal stage. You will shape and deliver the sales strategy, manage a high-performing team, and drive significant growth. Ideal candidates will have a strong sales leadership background with B2B experience in distribution or related areas. A competitive package is offered, including bonuses and benefits.

Benefits

Competitive package including bonus

Pension

Holiday buy scheme

Range of additional perks

Qualifications

• Proven track record in sales leadership and strategy, with a history of achieving revenue targets.
• Strong B2B experience, ideally in distribution, supply chain, manufacturing or service-led sectors.
• Excellent leadership skills – able to coach, motivate and build a high-performing sales team.
• Commercially sharp, analytical, and able to turn insight into action.
• Skilled in relationship management, negotiation, and enterprise-level deal structuring.
• A strategic thinker with the drive to deliver results and the vision to transform sales performance.

Responsibilities

• Shape and deliver the sales strategy, aligning with wider business growth objectives.
• Lead, mentor and inspire a team of sales professionals, setting clear KPIs and driving accountability.
• Identify and secure new opportunities – from expanding key accounts to opening new distribution channels.
• Use data and insight to refine strategy, forecast sales, and track performance.
• Collaborate cross-functionally with marketing, product, and operations teams to maximise success.
• Represent the business externally, building strong relationships at industry events and with key stakeholders.
• Oversee sales operations, pipeline management, CRM optimisation, and pricing strategy.
• Drive customer acquisition, retention, and revenue diversification.

Job description

Overview

We’re working with a well-established and ambitious FMCG and distribution business, who are going through an exciting phase of growth and transformation. They’re now looking for a Head of Sales to join their senior leadership team and take ownership of the sales function at a pivotal stage.

This is a newly created, high-impact role where you’ll work closely with the Sales & Marketing Director to design and deliver a comprehensive sales strategy, driving growth, building strong client partnerships, and leading a high-performing team.

Responsibilities

What you’ll be doing:

• Shape and deliver the sales strategy, aligning with wider business growth objectives.
• Lead, mentor and inspire a team of sales professionals, setting clear KPIs and driving accountability.
• Identify and secure new opportunities – from expanding key accounts to opening new distribution channels.
• Use data and insight to refine strategy, forecast sales, and track performance.
• Collaborate cross-functionally with marketing, product, and operations teams to maximise success.
• Represent the business externally, building strong relationships at industry events and with key stakeholders.
• Oversee sales operations, pipeline management, CRM optimisation, and pricing strategy.
• Drive customer acquisition, retention, and revenue diversification.

Qualifications

About you:

• Proven track record in sales leadership and strategy, with a history of achieving revenue targets.
• Strong B2B experience, ideally in distribution, supply chain, manufacturing or service-led sectors.
• Excellent leadership skills – able to coach, motivate and build a high-performing sales team.
• Commercially sharp, analytical, and able to turn insight into action.
• Skilled in relationship management, negotiation, and enterprise-level deal structuring.
• A strategic thinker with the drive to deliver results and the vision to transform sales performance.

What we offer

In return, you’ll join a values-led business with a strong reputation in its sector. Alongside progression opportunities, you’ll enjoy a competitive package including bonus, pension, holiday buy scheme, and a range of additional perks, all within a business that’s ambitious, forward-thinking, and investing for the future.

Talent Finance are committed to promoting Equity, Diversity and Inclusion in the workplace. We review all applicants on equal merit and we do not discriminate on the basis of age, gender, sex, relationship status, disability, race, religion/beliefs, or sexual orientation.