Head of Performance Marketing

Rise Technical Recruitment Limited; London; Hybrid; GBP 60,000 - 70,000; Full time

Job summary

An ambitious fintech startup in London is seeking a Head of Performance Marketing to drive customer acquisition and growth strategy. You'll join a founding team and lead paid media, SEO, and analytics initiatives. The ideal candidate has a strong record in performance marketing within high-growth environments and is comfortable in a hands-on role. This position offers competitive compensation and equity options, with clear opportunities for career progression.

Benefits

Equity

Benefits

Qualifications

• Strong experience in performance marketing, ideally in fintech or high-growth startups.
• Hands-on experience with Google Ads, Meta, and LinkedIn.
• Expertise in marketing analytics, attribution, and funnel optimization.

Responsibilities

• Own the growth strategy and execution across all key acquisition channels.
• Build and optimize acquisition funnels and landing pages.
• Define key metrics and report performance.

Skills

Performance marketing

Paid media expertise (Google Ads, Meta, LinkedIn)

Marketing analytics

Strategic thinking

Experimentation

Job description

Head of Performance Marketing
London - Hybrid
£60,000 - £70,000 + Equity + Benefits

On offer is a unique opportunity for a Head of Performance Marketing to join an ambitious fintech startup on a mission to reinvent how people save for retirement.

This company is a fast-growing fintech startup tackling one of the biggest financial challenges of our time: helping younger generations engage with long-term saving. By combining intuitive technology, behavioural science, and standout user experience, they are building the pension platform of the future - simple, accessible, and even exciting.

In this high-impact role, you'll join a small, accomplished founding team with deep experience in financial services and tech. You'll be the first performance marketing hire and will lead the charge on customer acquisition - from strategy to execution - across paid media, SEO, CRO, analytics, and funnel optimisation.

The ideal candidate will have a strong track record in driving customer acquisition in high-growth environments, particularly across Google, Meta, and LinkedIn. You'll be comfortable working hands-on, setting up campaigns, testing creative and landing pages, and owning reporting and optimisation. This is a role for someone who can balance strategic thinking with tactical delivery - and who thrives in a builder environment.

This is an outstanding opportunity to shape and lead growth in a company poised to redefine retirement saving, with clear progression toward a leadership role as the business scales.

The Role:

• Own the growth strategy and execution across all key acquisition channels
• Build and optimise acquisition funnels and landing pages
• Define key metrics and set up reporting frameworks to track performance
• Collaborate closely with product, content, and leadership teams

The Person:

• Strong experience with hands-on performance marketing experience, ideally in fintech or a high-growth startup
• Expert in paid media (Google Ads, Meta, LinkedIn)
• Strong in marketing analytics, attribution, and experimentation
• Strategic thinker with a bias for action - capable of owning projects end-to-end
• Experience in a startup or early-stage company highly desirable

Reference Number: BBBH - 259629

To apply for this role or to be considered for further roles, please click "Apply Now" or contact Rise Technical Recruitment.

Rise Technical Recruitment Ltd acts an employment agency for permanent roles and an employment business for temporary roles.

The salary advertised is the bracket available for this position. The actual salary paid will be dependent on your level of experience, qualifications and skill set. We are an equal opportunities employer and welcome applications from all suitable candidates.