Head of Marketing - (Full-time, Permanent) London / Hybrid

HealthHero; City Of London; Hybrid; GBP 125,000 - 150,000; Full time

Job summary

A leading digital healthcare company in London seeks a Head of Marketing to lead and implement innovative marketing strategies. The ideal candidate will have extensive experience in B2B marketing, strong leadership skills, and the ability to drive brand growth. This full-time position offers a competitive salary and a flexible hybrid working model.

Benefits

25 days holiday plus bank holidays

Access to digital healthcare services

Life cover and pension scheme

Qualifications

• Proven experience in a senior marketing role with a track record of successful marketing campaigns.
• Strong leadership and team management skills.
• Excellent communication and interpersonal skills.
• Analytical mindset with a strong first principles thinking approach.

Responsibilities

• Plan and implement marketing strategies that align with business goals.
• Develop and refine value propositions and marketing campaigns.
• Lead and mentor the marketing team.
• Monitor and report on marketing initiative performance.

Skills

Digital Marketing

B2B Sales

Customer Acquisition

Team Management

Lead Generation

Job description

Description

We have an exciting opportunity for a Head of Marketing to join our team on a full-time permanent basis. If youre someone who thrives in a fast-paced environment loves shaping the future direction of a brand whilst rolling up your sleeves to deliver impact day-to-day we want to hear from you.

About the Role

We are looking for someone with a sharp commercial mindset with a focus on building a strong pipeline of leads raising awareness and deepening engagement with clients across diverse industries.

You will work cross-functionally with colleagues in Sales Product and Client Services to position HealthHero as a trusted partner. The role is particularly well-suited to someone with experience in regulated sectors such as Healthcare Insurance or Fintech who understands how to balance creativity with rigour. For the right individual this is a rare opportunity to change the game in B2B healthcare marketing - shaping how digital healthcare is perceived and adopted while making a measurable impact on both brand growth and commercial outcomes.

Responsibilities

Day to day your responsibilities will include but not be limited to :

• Plan and implement marketing strategies that align with HealthHeros business goals
• Develop and refine value propositions to clearly communicate the benefits and unique selling points / usability of HealthHeros products and services
• Lead on content creation managing for sharp on brand messaging user impact while meeting customer acquisition and retention objectives
• Lead and mentor the marketing team fostering a collaborative and high-performance culture
• Oversee the creation and execution of marketing campaigns across various channels including events digital social media email and traditional media
• Monitor and report on the performance of marketing initiatives using data-driven insights to optimise strategies
• Manage the marketing budget and allocate resources effectively to maximise ROI
• Lead demand generation campaigns and account-based marketing to engage larger clients and expand existing relationships
• Amplify HealthHeros presence through awareness-building initiatives including thought leadership client communications and brand activations
• Plan and deliver webinars and client engagement events that showcase HealthHeros expertise and generate high-quality leads
• Enhance and manage the marketing technology stack (CRM analytics automation AI tools) ensuring systems are integrated data is accurate and insights are actionable

About you Required Skills & Experience

• Proven experience in a senior marketing role with a track record of successful marketing campaigns and brand growth in the B2B sector
• In-depth knowledge of B2B marketing channels social media and content marketing
• Awareness of SEO SEM and B2C customer acquisition strategies
• Strong leadership and team management skills.
• Excellent communication and interpersonal skills
• Analytical mindset with a strong first principles thinking approach
• Ability to turn things around quickly juggle and multi-task in a fast paced and high growth environment

About HealthHero

HealthHero is a digital-firstend-to-end healthcare provider. We connect smart digital tools with gold-standard clinical expertise to enhance peoples whole health and optimise healthcare efficiency. Active in the UK Ireland France and Germany HealthHero offers 5 million consultations annually and provides services to 30 million covered lives. Our mission is simplifying healthcare improving lives.

Why Us

• A chance to shape content for one of Europes most ambitious digital health companies
• Work that matters making healthcare simpler more accessible and more human
• Supportive down-to-earth team with a strong mission and values

What we offer

• 25 days holiday plus bank holidays and your birthday off
• Access to HealthHeros digital healthcare services (GP mental health and more)
• Life cover cycle to work and electric car schemes
• Pension scheme and salary exchange

Salary

Competitive (DOE)

Office based

London

Working Model

Flexible hybrid / remote model with some core collaboration hours

Apply

Please submit your application and cover letter by Friday 12th September 2025 (17 : 00)

Additional Information

We reserve the right to close this job in the event we receive a sufficient number of applications.

Please note that we are unfortunately unable to offer a sponsor licence to candidates who require sponsorship from their employer.

Equality Inclusivity and Diversity

In line with our commitment to Equality Inclusivity and Diversity we welcome and encourage applications from all suitably qualified candidates from all backgrounds. We are committed to supporting and promoting equality and diversity and aim to establish an inclusive working environment. As such we welcome diverse applications from candidates irrespective of age disability gender reassignment marriage and civil partnership pregnancy and maternity race (including colour nationality ethnic and national origin) religion or belief sex or sexual orientation.

We are a certified Disability Confident Employer and is committed to affording equal opportunities for candidates with disabilities or special needs. Should you require any reasonable adjustments to be made at any part of your application process please let us know by contacting us at

Key Skills

Digital Marketing,Performance Marketing,B2B Sales,Marketing,SAAS,Growing Experience,Customer Acquisition,Multichannel Marketing,Affiliate Marketing,Team Management,Public Speaking,Lead Generation

Employment Type

Full-Time

Department / Functional Area

Marketing

Experience

years

Vacancy

1