Global Head of Content & Brand Storytelling

COS; Greater London; Hybrid; GBP 80,000 - 120,000; Full time

Job summary

A global fashion retailer seeks a Global Head of Content to lead brand messaging strategies and oversee content development across markets. This role involves collaborating with creative teams and ensuring brand consistency in storytelling. The ideal candidate has senior experience in content roles, a deep passion for fashion, and the leadership skills to align stakeholders. Benefits include a 25% staff discount and extensive development opportunities. This full-time, permanent role is based in London but allows for hybrid work arrangements.

Benefits

25% staff discount

25 days holiday

Discounts on everyday brands

Pension scheme

Discounted gym membership

Cycle to work scheme

Qualifications

• Proven senior experience in global content, editorial or brand storytelling roles, within the fashion industry.
• Strong strategic thinking with creative excellence in language, tone and narrative.
• Deep passion and understanding of luxury and desirable fashion, working with womenswear and menswear collections.
• Experience of balancing and optimising brand-led marketing within commercial potential.
• Ability to influence and align senior stakeholders across the business.

Responsibilities

• Set the global content and messaging strategy aligned to brand and marketing objectives.
• Drive the global quarterly content plan and briefs in collaboration with key stakeholders.
• Deliver content briefs for creative teams to align on shoot needs, narrative and visual expression.

Skills

Content & strategy development

Brand storytelling & messaging

Commercial excellence

Customer centric

Strong leader

Job description

A global fashion retailer seeks a Global Head of Content to lead brand messaging strategies and oversee content development across markets. This role involves collaborating with creative teams and ensuring brand consistency in storytelling. The ideal candidate has senior experience in content roles, a deep passion for fashion, and the leadership skills to align stakeholders. Benefits include a 25% staff discount and extensive development opportunities. This full-time, permanent role is based in London but allows for hybrid work arrangements.