Global B2B Strategy Lead for Brands & Campaigns

Ledger Bennett; Greater London; On-site; GBP 50,000 - 70,000; Full time

Job summary

A leading marketing agency in the UK is seeking a Strategist to lead strategy development for global B2B clients. The role requires a minimum of 5 years in B2B marketing, strong analytical and creative problem-solving skills, as well as proficiency in tools like Excel and PowerPoint. Responsibilities include conducting research, guiding marketing discussions, and crafting compelling value propositions. This role offers a dynamic environment for innovative thinkers passionate about driving strategic marketing initiatives.

Qualifications

• Minimum 5+ years of B2B marketing experience.
• Experience in designing strategies for large organizations.
• Strong qualitative and quantitative research skills.

Responsibilities

• Lead strategy development for selected clients.
• Guide discussions about marketing ambitions and opportunities.
• Conduct independent research using various tools.

Skills

B2B marketing

Research skills

Creative problem-solving

Analytical capabilities

Audience segmentation

Customer journey mapping

Tools

Excel

PowerPoint

Job description

A leading marketing agency in the UK is seeking a Strategist to lead strategy development for global B2B clients. The role requires a minimum of 5 years in B2B marketing, strong analytical and creative problem-solving skills, as well as proficiency in tools like Excel and PowerPoint. Responsibilities include conducting research, guiding marketing discussions, and crafting compelling value propositions. This role offers a dynamic environment for innovative thinkers passionate about driving strategic marketing initiatives.