Director of Sales Marketing

COREcruitment Ltd; England; On-site; GBP 100,000 - 125,000; Full time

Job summary

A prestigious luxury hotel and resort in Buckinghamshire is seeking a Director of Sales to lead its sales strategy across multiple segments, including corporate and leisure. The ideal candidate will have proven experience in luxury hospitality, exceptional leadership skills, and an ability to drive revenue. This role offers a competitive salary of up to £80,000 plus bonuses, along with the opportunity to play a key role in shaping the resort's market positioning.

Benefits

Competitive salary

Performance-based bonus structure

Opportunity to lead sales for a luxury resort

Qualifications

• Proven experience as a Director of Sales within luxury hotels or resorts.
• Strong understanding of the luxury hospitality market.
• Dynamic leadership abilities and excellent communication skills.

Responsibilities

• Develop and deliver the overall sales strategy to drive revenue.
• Identify new business opportunities and nurture existing relationships.
• Oversee proactive sales and events teams.

Skills

Sales strategy development

Client relationship management

Leadership

Commercial acumen

Excellent communication skills

Job description

Director of Sales – Luxury Hotel & Resort

Salary: Up to £80,000 + Bonus

Location : Buckinghamshire

We are currently recruiting a Director of Sales to join a prestigious luxury hotel and resort. This is a rare opportunity to lead sales across all key segments — including corporate, events, golf, leisure, and F&B. The ideal candidate will be commercially astute, highly motivated, and able to position the resort within the competitive luxury hospitality market.

About the position

• Develop and deliver the overall sales strategy to drive revenue across rooms, events, golf, leisure, and F&B.
• Identify and grow new business opportunities, whilst nurturing existing client relationships.
• Act as the market segment specialist across corporate, leisure, weddings, events, and memberships.
• Oversee the proactive sales and events teams, ensuring revenue targets are achieved across all segments.
• Lead on pricing, segmentation, and distribution strategies in collaboration with revenue management.
• Host key clients, FAM trips, and site inspections, showcasing the resort’s luxury offering.
• Deliver clear reporting on performance, including forecasting, ROI analysis, and market trends.
• Work closely with the Executive team to ensure all activity supports profitability and long-term growth.

The successful candidate

• Proven experience as a Director of Sales (or equivalent senior role) within luxury hotels, resorts, or venues.
• A strong understanding of the luxury hospitality market, with experience across multiple segments.
• Commercially focused with the ability to make strategic and tactical decisions to maximise revenue.
• A dynamic leader with excellent communication skills and the ability to inspire and mentor teams.
• Track record of building strong relationships with high-value clients, agencies, and partners.
• Knowledge of hotel operations, events, and golf or leisure offerings is highly desirable.

Company benefits

• Competitive salary
• Performance-based bonus structure
• Opportunity to lead sales for a market-leading luxury resort

If you are keen to discuss the details further, please apply today or send your cv to [e-mail]

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